Siena Mirabella

Overview

Siena Mirabella is a lifestyle creator who invites you into her world through cozy vlogs and relatable content. Think warm cups of tea, chats about books, and a peek into her everyday life. While her main platform is YouTube, where she shares longer-form videos, she also maintains a presence on Instagram. With over 1.2 million followers, Siena has carved out a loyal audience who appreciate her genuine and comforting style, placing her in the top 3% of creators worldwide and in the United States.

Performance At A Glance

Let's dive into the numbers! While Siena's follower count is impressive, her growth has seen a slight dip recently, indicating a need to re-evaluate her strategy. Her global and country rankings are in the top 3%, showing a solid reach. The good news is that her fans are super engaged, with an average engagement rate of 3.29%—that's a testament to the strong connection she's built with her audience. Siena also has a CreatorDB score of 78/100, which means she's doing a great job overall, but there's always room to improve!

What They Create

Siena's content focuses on lifestyle topics, especially "Howto & Style," with a cozy and relatable vibe. You'll find her sharing vlogs about everything from cleaning and planning to skincare routines and book recommendations. She mixes longer YouTube videos with shorter YouTube Shorts and Instagram posts and Reels. One of her recent videos, "cozy day at home (aka me talking a lot) 🧦☕️," perfectly captures her style, offering viewers a glimpse into her relaxed daily life. Her content stands out because it feels like chatting with a friend, making viewers feel welcome and understood.

Why They're Great & Where They Can Grow

Siena excels at creating a strong sense of community, sharing relatable content, and maintaining a consistent aesthetic. She's built a loyal following by being herself and offering a comforting space online. An exciting opportunity for Siena would be to collaborate with brands that align with her cozy aesthetic, like home decor or tea companies. She could also explore creating more interactive content, like Q&A sessions or live streams, to further engage her audience.

Bottom Line

Siena Mirabella is a great pick for brands seeking a creator who can connect with their audience on a personal level. For Siena, focusing on strategies to boost growth, such as exploring trending topics or collaborating with other creators, could help her reach even more people who would appreciate her cozy and relatable content.