Rust Legion

Overview

Rust Legion is a master of metal and wood, captivating over 1.6 million followers primarily on YouTube with their mesmerizing craftsmanship. Hailing from Bulgaria, Rust Legion forges incredible knives and tools from repurposed materials, showcasing a blend of engineering, artistry, and sheer ingenuity. While their global ranking sits at #2,353,417, placing them within the top 84% of creators, their dedicated fanbase eagerly awaits each new project. They transform rusty scraps into works of art, making them a unique and compelling creator in the DIY and How-To space.

Performance At A Glance

Rust Legion boasts a sizable audience of over 1.6 million fans, a testament to the captivating nature of their creations. However, their growth has been stagnant recently, showing no increase in followers over the past week, month, or even three months. Globally, they rank within the top 84% of creators, and similarly in Bulgaria. Despite this, their fanbase is highly engaged, with an impressive average engagement rate of 4.63%. Their videos pull in an average of 1.5 million views, and CreatorDB gives them a solid score of 90/100, highlighting the overall quality and appeal of their content.

What They Create

Rust Legion creates visually stunning and informative content centered around crafting knives and tools. Their YouTube channel features a mix of long-form videos showcasing detailed forging processes and shorter Shorts offering quick glimpses into their projects. For example, their recent video, "Making a Knife and the Tool for it from the same Old File," has garnered over a million views, demonstrating the strong interest in their resourcefulness. Another highlight is the short, "Making Wooden Saya for Purple heart kitchen knife" which gained over 185,000 views. What makes Rust Legion's content stand out is the combination of practical skills, artistic flair, and the satisfying transformation of discarded materials into beautiful and functional objects. They also have a presence on Instagram where they post images of their projects.

Why They're Great & Where They Can Grow

Rust Legion excels at several key areas. First, their craftsmanship is undeniable – they possess exceptional skills in forging, woodworking, and design. Second, their ability to repurpose materials appeals to a growing audience interested in sustainability and resourcefulness. Third, the visual quality of their videos is captivating, drawing viewers into the creative process.

To further grow, Rust Legion could explore collaborations with other DIY or crafting creators, potentially tapping into new audiences. Also, experimenting with live streams could offer a chance to interact directly with fans and build a stronger sense of community.

Bottom Line

Rust Legion is a fantastic creator with a highly engaged audience, making them an attractive partner for brands in the tools, DIY, or sustainable living space. For Rust Legion themselves, focusing on reigniting audience growth through collaborations or interactive content could unlock even greater potential.