YoungBoy Never Broke Again

Overview

YoungBoy Never Broke Again, or NBA YoungBoy, is a powerhouse in the music scene, especially within hip-hop. He's built a massive following, captivating millions with his raw, emotional lyrics and distinctive flow. Primarily dominating on YouTube, where he boasts over 30 million subscribers, YoungBoy has carved out a dedicated fanbase that hangs on every new release. While he's ranked among the top creators globally and in the US, landing at #40,839 and #6,416 respectively, his influence extends far beyond just numbers. He's a cultural figure who resonates with a large audience through his authentic storytelling and prolific output.

Performance At A Glance

NBA YoungBoy's audience is HUGE, and they're still growing! He's seen a 0.77% growth in the last 30 days, and a solid 5.46% jump over the past 90 days, showing he's consistently attracting new listeners. His global and country rankings are already impressive, but with his current momentum, there's definitely room to climb even higher. What's really cool is how engaged his fans are – his average engagement rate is a solid 7.52%! This means people aren't just passively listening; they're actively liking, commenting, and sharing. His CreatorDB score of 95/100 reflects this, showing he's doing a fantastic job connecting with his audience.

What They Create

YoungBoy is all about the music! He primarily drops official audio tracks and music videos, showcasing his unique style. He also dips his toes into Instagram posts and Reels, as well as TikTok videos. His YouTube channel is the main hub, with a steady stream of new music. Looking at recent uploads, tracks like "Leaving Me," "L.O.V.E.H.A.T.E," and "Roll Model" are racking up views and likes. These tracks are raw and emotional, showcasing his signature storytelling. The consistent release of high-quality audio content is a major key to his success, keeping fans constantly engaged and anticipating the next drop.

Why They're Great & Where They Can Grow

NBA YoungBoy excels at authenticity, consistent output, and connecting with his audience through emotionally charged lyrics. He's built a strong brand around his personal story and musical style. An exciting opportunity for him could be to explore more visually driven content, such as high-quality music videos or behind-the-scenes glimpses into his creative process. Expanding his presence on platforms like TikTok with creative challenges or short-form content could also attract a wider audience.

Bottom Line

For brands looking to tap into a highly engaged and loyal fanbase, NBA YoungBoy is a compelling partner. His authenticity and strong connection with his audience make him a powerful influencer. For YoungBoy himself, continuing to diversify his content formats and explore new platforms can further solidify his position as a top artist and expand his reach.