Overview

Nick, known to many as Afrojack, isn't just an artist; he's a global electronic music phenomenon. Commanding a massive following of over 7.1 million fans primarily on Instagram, Nick shares glimpses into his electrifying performances, behind-the-scenes studio magic, and travel adventures. While his global ranking places him in the top 2% of creators at #465,081, his influence extends far beyond numbers. He's a verified influencer, a curator of vibes, and a tastemaker in the ever-evolving world of electronic music.

Performance At A Glance

While Afrojack boasts a huge audience, his growth has seen a slight dip recently, with a -0.10% decrease over the last 30 days. He ranks impressively well in the Netherlands (top 3% at #2,006) and among English-speaking creators (top 2% at #167,985). What really stands out is his solid engagement rate of 2.73%. This shows his fans are super engaged with his content! His CreatorDB score of 70/100 indicates a strong, established presence, suggesting a good balance between reach, engagement, and content quality.

What They Create

Afrojack's content is a vibrant mix of music, travel, and entertainment. He shares his "Jacked Radio" sets on YouTube, capturing the energy of his live performances. He also posts shorter, engaging content across platforms. Recently, his "Jacked Radio #743" video on YouTube garnered over 2,500 views and a high engagement rate of 7.08%, showing the enduring appeal of his music mixes. An Instagram Short from Tulum, thanking @djfrancismercier, captured the beauty of his travels, achieving over 12,000 views. His content stands out by blending professional music production with personal travel experiences, offering a multi-faceted view of his life as a DJ and artist.

Why They're Great & Where They Can Grow

Afrojack's strengths lie in his established brand, his high-quality music content, and his ability to blend his personal life with his professional career. A great opportunity would be to leverage the high engagement on his "Jacked Radio" sets to create interactive Q&A sessions or behind-the-scenes content. Also, exploring collaborations with other creators in the travel space could broaden his reach and appeal to a new audience.

Bottom Line

Brands looking to partner with a globally recognized DJ with a loyal fanbase will find Afrojack an excellent choice. For Afrojack, focusing on interactive content and exploring cross-promotions with travel influencers could boost engagement and reignite growth.