Plantar em Casa

Overview

Plantar em Casa, which translates to "Plant at Home," is a Brazilian content creator cultivating a community passionate about agriculture and sustainability. With nearly a million followers on YouTube, Plantar em Casa brings the joys and knowledge of gardening and farming to a wide audience. Their blend of practical advice, on-location explorations, and interviews with experts makes learning about agriculture accessible and engaging. While their global ranking sits at #2,281,101, their dedication to the Portuguese-speaking community shines through, offering a unique perspective on agricultural practices.

Performance At A Glance

Plantar em Casa boasts a substantial following of over 961,000, but their growth has plateaued recently, with a minimal increase over the last 90 days. While they hold a solid position in their country (top 90%) and language (top 97%), there's room to climb. Their fans are super engaged, though! With an impressive average engagement rate of 11.12%, their community clearly values their content. Their CreatorDB score of 52/100 indicates there's potential to further optimize their online presence and content strategy.

What They Create

Plantar em Casa creates a diverse range of content, primarily focusing on videos and shorts on YouTube. They cover topics spanning agricultural technology and automotive applications in agriculture. One standout recent short, "UVA sabe quando COLHER e qual o motivo? #festadauvajundiai #saoroque #turismorural" (Grapes know when to harvest and why?), offers a bite-sized piece of agricultural wisdom combined with local tourism, earning a solid engagement rate. They also produce longer-form content, such as "Sergio Semerdjian da Maçã do Pomar a Geleia exemplos dos tempos de guerra" (Sergio Semerdjian from Apple Orchard to Jelly examples of war times), diving deeper into specific agricultural practices and historical context. Plantar em Casa stands out by blending practical gardening tips with insightful interviews and explorations of Brazilian agriculture.

Why They're Great & Where They Can Grow

Plantar em Casa excels at:

• Community Engagement: Their high engagement rate proves they connect deeply with their audience.
• Content Variety: They effectively utilize both short-form and long-form video formats.
• Local Focus: Their content shines a light on Brazilian agricultural practices and regions.

Exciting opportunities include:

• Strategic Collaborations: Partnering with other creators in the gardening or sustainability space could boost visibility.
• Interactive Content: Hosting live Q&A sessions or workshops could further strengthen community bonds.

Bottom Line

For brands looking to connect with a passionate, engaged audience interested in agriculture and sustainability, Plantar em Casa is a fantastic partner. To level up their game, Plantar em Casa could explore strategies to reignite growth, such as optimizing video titles and descriptions for search and experimenting with new content formats.