Overview

The Bear Essentials is your go-to source for all things outdoors, survival, and adventure! This Canadian creator, verified on both YouTube and Instagram, brings a wealth of knowledge to nearly 2.3 million followers. They specialize in educational and entertaining content focused on survival skills, knot tying, camping, and nature travel. Their YouTube channel is the heart of their operation, and with a global ranking in the top 1% (#191,785), The Bear Essentials is making a real impact on outdoor enthusiasts around the world. Their engaging videos and shorts inspire viewers to explore the wilderness safely and confidently.

Performance At A Glance

The Bear Essentials has a massive following of 2,294,929 people and is steadily growing. While their 7-day growth is currently stable, they've experienced a 0.37% increase in the last 30 days, and a solid 1.81% jump over the past 90 days, showing consistent long-term growth. Globally, they're in the top 1% of creators, and they're also making waves in Canada as a top-ranking creator. Their fans are super engaged with their content, with an average engagement rate of almost 6%! CreatorDB gives them a score of 79/100, which means they're doing a fantastic job creating valuable and engaging content.

What They Create

The Bear Essentials creates a mix of long-form YouTube videos, snappy YouTube Shorts, and occasional Instagram posts and Reels. Their content revolves around outdoor education, travel, and practical skills. You'll find videos on everything from essential knots to cold-weather survival tips. A recent video, "The Best Knots for LIFE... Cold Weather Edition - [Evenk Hitch & Kalmyk Loop]", dives deep into essential knot tying for winter conditions. But their shorts also crush it, like "The World’s BEST Shoelace Knot.." which snagged over 275,000 views, demonstrating the power of easily digestible, practical tips. What makes The Bear Essentials stand out is their ability to blend education with adventure, making learning survival skills fun and accessible.

Why They're Great & Where They Can Grow

The Bear Essentials excels at:

• Expertise: Deep knowledge of survival skills and outdoor recreation.
• Engaging Presentation: They make complex topics easy to understand.
• Consistent Content: Regularly posting videos and shorts keeps their audience hooked.

An exciting opportunity for them could be expanding their Instagram presence with more frequent posts and reels, perhaps showcasing behind-the-scenes glimpses of their adventures or quick tips related to their YouTube content. Collaborating with other outdoor influencers could also help them reach a wider audience.

Bottom Line

For brands looking to partner with a knowledgeable and engaging outdoor expert, The Bear Essentials is a fantastic choice. For The Bear Essentials themselves, focusing on cross-platform promotion and consistent Instagram content could unlock even greater growth and engagement.