Overview

Meet Olivia, also known as Hey, It’s Olivia! She's a digital creator who's all about sharing her life, experiences, and insights with her audience of over 2 million followers across YouTube, Instagram, and TikTok. While YouTube is her main hub, she sprinkles her magic across multiple platforms. Olivia’s content revolves around the joys of motherhood, offering glimpses into family life, and helpful tips for parents. Even though she's reached the top 97% of creators worldwide, ranking at #602,127 globally, she's got a unique voice and perspective that keeps her audience coming back for more.

Performance At A Glance

Olivia's got a seriously impressive following of over 2 million! Right now, her growth is experiencing a slight dip, with a -0.18% decrease over the last month. While the overall growth might be down, her fans are super engaged with her content, showing an average engagement rate of 1.42%. That means they're liking, commenting, and sharing her posts! Her CreatorDB score is 64/100, which is a solid score that shows she has a good handle on her content and audience. Within the US, she ranks in the top 97% with a ranking of #84,120.

What They Create

Olivia’s content is a delightful mix of family life, baby products, and educational tidbits. She creates videos, shorts, Instagram posts, and Reels. Her YouTube channel features longer-form content, while her Instagram and TikTok are perfect for quick, engaging snippets. Recently, she's been focusing on baby and toddler related content, especially on YouTube Shorts. One of her recent shorts, "KeaBabies for mamas who love babywearing 🥰 baby wrap I newborn must haves #babygear," snagged over 8,000 views, showcasing her ability to connect with moms looking for helpful baby gear recommendations. Another popular short was her "gender reveal at 35 weeks✨," showing that her audience is keen on following her personal journey. What makes her content stand out is its genuine feel – you can tell she's sharing her real experiences, which resonates with her audience.

Why They're Great & Where They Can Grow

Olivia excels at creating relatable content that speaks directly to parents, especially moms. Her genuine personality shines through, making her audience feel like they're connecting with a friend. She’s also great at partnering with brands to showcase products in a natural, authentic way.

One exciting opportunity for Olivia would be to explore more long-form content on YouTube, diving deeper into specific topics related to parenting and baby care. Another idea would be to engage with her audience in interactive ways, such as Q&A sessions or live streams.

Bottom Line

For brands looking to partner with a relatable mom influencer, Olivia is a fantastic choice. For Olivia, focusing on consistent uploads and exploring trending topics within the parenting niche could help boost her growth and reach an even wider audience.