Habertürk TV

Overview

Habertürk TV is a major Turkish news and media outlet bringing the latest headlines and in-depth analysis to a massive audience of over 2.7 million followers, primarily on YouTube. They're your go-to source for staying informed about current events, both locally and globally, delivered straight from Turkey. Their YouTube channel acts as their main stage, where they share news segments, discussions, and interviews. While they may not be a household name worldwide, ranking within the top 98% of all channels globally and top 95% within Turkey and for Turkish language content is a testament to their strong presence and dedicated viewership.

Performance At A Glance

Habertürk TV is experiencing solid growth, expanding their audience by 0.70% in the last 30 days. Their followers are quite engaged with their content, resulting in an average engagement rate of 0.89%. This means that, on average, almost 1% of their viewers are liking, commenting, or sharing their videos. Considering their global reach and the competitive landscape of online news, their CreatorDB score of 70/100 shows they're doing a good job of connecting with their audience. They're not just broadcasting; they're sparking conversations.

What They Create

Habertürk TV offers a mix of news and political commentary, falling into the broader categories of media and entertainment, and of course, TV channel content. You'll find everything from detailed analyses of international conflicts like "Suriye'de Ateşkes Sahaya Yansıyor Mu?" (Is the Ceasefire in Syria Reflected on the Ground?), which generated over 880 views, to more localized discussions and even shorter, attention-grabbing pieces like "#atlasçağlayan", a short video highlighting a current event which has gotten over 4,600 views. They make use of YouTube videos and Shorts, plus occasional posts on Instagram and TikTok, keeping their content diverse and accessible.

Why They're Great & Where They Can Grow

Habertürk TV excels at providing timely and relevant news coverage, fostering insightful discussions on important issues, and leveraging YouTube as their primary platform effectively. They are also good at capitalizing on trending topics, as seen with their popular short video. A significant opportunity lies in further optimizing their Instagram and TikTok presence. By creating platform-specific content on those channels, they could reach a wider audience and drive more traffic to their main YouTube channel.

Bottom Line

For brands looking to connect with a Turkish-speaking audience interested in news and politics, Habertürk TV offers a valuable partnership opportunity. For Habertürk TV themselves, focusing on cross-promotion between platforms and experimenting with more engaging formats on Instagram and TikTok could significantly boost their overall reach and impact.