LANDR

Overview

LANDR is making waves in the music production world, offering a blend of education, entertainment, and tech tips that resonate with both beginner and pro producers. While their main stage is YouTube, where they’ve built a solid community, they're also experimenting with content across Instagram and TikTok. With over 280,000 followers, LANDR is carving out a significant space for themselves in the online creator landscape, offering invaluable insights into the world of audio and music tech. While ranked in the top 81% globally, their specialized niche provides a unique opportunity for growth and deeper engagement within their target audience.

Performance At A Glance

LANDR is on a steady climb! They're growing at a healthy pace, adding new followers every day – around 0.88% growth in the last month alone. While they're ranked within the top 81% of creators globally and top 75% in Canada, there's definitely room to level up! What's really impressive is how engaged their fans are, with an average engagement rate of 1.77%. People are watching, liking, and interacting with their content. Their CreatorDB score of 88/100 shows they're doing a lot right, indicating a strong foundation for continued success.

What They Create

LANDR serves up a diverse mix of content focused on music production. You'll find everything from in-depth tutorials and software tips to entertaining glimpses into the life of a producer. Their YouTube channel is packed with videos and shorts, while their Instagram and TikTok accounts feature shorter, punchier content. One recent YouTube video, "Phonk Sampling Secrets EXPOSED," is a great example of their educational content, pulling in a high engagement rate of 7.88%. On the other hand, a short like "me showing my producers friends how I master my music in 2026..." taps into humor and relatability, showing their ability to connect with their audience on different levels. Their strength lies in demystifying complex music production concepts and making them accessible to everyone.

Why They're Great & Where They Can Grow

LANDR excels at breaking down complex topics, offering practical advice, and injecting humor into their content. They're also doing a great job of experimenting with different formats across multiple platforms. An exciting opportunity for LANDR would be to collaborate with other creators in the music production space to reach new audiences. Further, they could benefit from focusing on building even stronger communities on platforms like Discord or Patreon, offering exclusive content and direct interaction with their most dedicated fans.

Bottom Line

For brands looking to connect with music producers, LANDR offers a highly engaged audience and a credible voice in the industry. For LANDR, doubling down on community building and exploring collaborations could unlock even faster growth and deeper connections with their audience.