Jamie O'Brien

Overview

Jamie O'Brien is a name synonymous with surfing, adventure, and a whole lot of fun! This verified creator, with a massive following of over 3.1 million across platforms, primarily dominates the Instagram scene, sharing his incredible life with the world. While ranked in the top 97% of all creators globally, Jamie's unique brand of high-octane surfing and travel vlogs has captivated audiences worldwide. He’s not just a surfer; he’s a storyteller, bringing viewers along for the ride as he tackles massive waves and explores breathtaking locations.

Performance At A Glance

While Jamie has a huge audience, it's worth noting that his follower count has seen a slight dip recently, with a -0.12% decrease in the last 30 days. He still holds a strong global ranking in the top 97% and a similar ranking within the USA and for English-speaking creators. The good news is, Jamie's fans are super engaged with his content! His average engagement rate sits at a healthy 1.77%, with his videos pulling in an average of 92,518 views. His CreatorDB score of 86/100 shows he's doing a lot right, indicating a well-rounded presence with strong engagement and content quality.

What They Create

Jamie's content is a thrilling mix of surfing action, travel adventures, and personal vlogs. He's active across multiple platforms, including YouTube (videos and Shorts), Instagram (posts and Reels), and TikTok, but his Instagram is definitely his hub. Recently, he's been dropping some awesome videos, like "CITY WORKERS DESTROY BEACH," which racked up over 196,000 views, showcasing his ability to capture unexpected moments. Another notable video, "BIGGEST CROWD AT PIPELINE IVE EVER SEEN (SKETCHY)," demonstrates his access to the heart of surf culture. What makes Jamie's content stand out is his authenticity and ability to bring viewers right into the action, whether he's riding massive waves or exploring a new destination.

Why They're Great & Where They Can Grow

Jamie excels at capturing the raw energy of surfing and travel. His strengths lie in:

• Authenticity: He keeps it real, which resonates with his audience.
• Access: He provides a unique inside look into the world of professional surfing.
• Visual Storytelling: His videos are visually captivating, drawing viewers into his adventures.

Looking ahead, Jamie could explore more collaborative content with other creators in the surfing and travel space to tap into new audiences. He could also experiment with interactive content formats like polls or Q&As on Instagram to boost engagement.

Bottom Line

For brands, Jamie O'Brien offers a fantastic opportunity to connect with a passionate audience of adventure seekers and surfing enthusiasts. For Jamie, focusing on consistent content uploads and exploring new formats could help reverse the recent follower decline and further solidify his position as a leading voice in the surfing world.