Overview

Pelo Music Group is bringing the Argentinian vibes to the world! This verified creator, primarily on YouTube, is all about music, especially those catchy tunes that get you moving. With a strong following of over 1.5 million, they're making a name for themselves, ranking in the top 92% of creators globally and top 89% within Argentina. They're not just another music channel; they're building a community around shared musical experiences.

Performance At A Glance

Pelo Music Group has a pretty solid fanbase of over 1.5 million, and they're growing at a steady pace of 0.63% per month. While their growth has been flat in the last week, their 90-day growth of nearly 4% shows they're building momentum. Their global and country rankings place them amongst the top creators out there. Their fans are super engaged with their content, boasting an impressive average engagement rate of 8.61%. Their CreatorDB score of 78/100 indicates a strong overall presence and performance.

What They Create

Pelo Music Group serves up a mix of music-focused content, from full-length YouTube videos to quick, engaging Shorts and Instagram posts. They're all about the music, with a focus on pop, original music, and singing. Their content ranges from curated playlists ("Enganchados") of different genres (Cumbia, Pop, Rock) perfect for specific activities like hitting the beach or a road trip, to live performances. One standout example is their YouTube Short featuring Miranda!'s "Tu Misterioso Alguien" live, which racked up over 23,000 views. Pelo Music Group stands out by creating themed musical experiences, curating playlists, and showcasing live performances.

Why They're Great & Where They Can Grow

Pelo Music Group really shines with its high engagement rate, niche content (music playlists for specific activities), and strong community feel. They're excellent at curating music to fit different moods and activities. An exciting opportunity would be to collaborate with up-and-coming Argentinian artists to feature their music in their mixes. They could also explore more interactive content, like Q&As with artists or behind-the-scenes looks at the music creation process.

Bottom Line

For brands looking to tap into the Argentinian music scene, Pelo Music Group is a fantastic partner. Their engaged audience and curated content make them a valuable platform. For Pelo Music Group, leaning into collaborations and interactive content could be a great way to further boost their growth and engagement.