30X40 Design Workshop

Overview

30X40 Design Workshop, led by architect Eric Reinholdt, is your go-to YouTube channel for all things architecture, design, and building a successful design business. With over 1.2 million followers, Eric shares his expertise in sketching, digital design, and the business side of running a firm. Think of it as design school meets real-world entrepreneurship, all wrapped up in visually engaging videos. While ranked in the top 96% of all channels globally, their impact is undeniably significant within the architecture and design community.

Performance At A Glance

While 30X40 Design Workshop boasts a massive following of over 1.2 million, their growth has plateaued in recent months. However, their engagement rate is a healthy 3.91%, indicating that their existing fans are super engaged with their content. They're ranked in the top 96% of all YouTube channels globally and within the US, highlighting their established presence. Their CreatorDB score of 74/100 reflects a solid overall performance, but also suggests room for improvement in certain areas.

What They Create

30X40 Design Workshop specializes in educational content focused on architecture, design, and the business aspects of the field. You'll find in-depth YouTube videos covering topics from sketching techniques to software tutorials, along with shorter, more digestible content on Instagram and YouTube Shorts. A recent video, "How this Architect 4X’d His Income," generated over 121,000 views by offering valuable insights into business strategies for design professionals. What makes their content stand out is Eric's clear and engaging teaching style, combined with practical advice that viewers can immediately apply to their own work.

Why They're Great & Where They Can Grow

30X40 Design Workshop excels at providing actionable advice, creating high-quality visuals, and building a strong community around design. They're really good at breaking down complex topics into easy-to-understand lessons and offering practical tips for aspiring and established architects. An exciting opportunity for growth would be to explore collaborations with other creators in the design space or to create more content focused on emerging technologies and trends in architecture.

Bottom Line

For brands looking to connect with a highly engaged audience of design professionals, 30X40 Design Workshop is a fantastic partner. For Eric and his team, focusing on reigniting growth through strategic collaborations or exploring new content formats could be key to reaching an even wider audience.