Overview

Clips mix is a diverse content creator, building a strong presence across YouTube and Instagram. With over 4.5 million followers, they've carved out a niche for themselves, primarily on YouTube, offering a mixed bag of content from gaming highlights and casual playthroughs to educational snippets and even the occasional product unboxing. Although ranked within the top 99% of all creators globally at #267,054, Clips mix stands out for their varied content, engaging viewers with a mix of entertainment and information. Their Italian roots are reflected in their language ranking at #5,856.

Performance At A Glance

Clips mix has a massive audience, but their growth has slowed recently. While they boast over 4.5 million followers, their growth rate is currently hovering around 0.01% per month, with a slight dip of -0.19% over the last 90 days. They rank in the top 99% globally, but their country and language rankings suggest room for growth within the Italian and English-speaking markets. Their average engagement rate sits at 0.81%, meaning their fans are pretty engaged with their content. Their CreatorDB score is 69/100, indicating a solid, though not exceptional, overall performance.

What They Create

Clips mix offers a real mix of content, living up to their name! They primarily create gaming content like "Let's Play" videos of games like NFS Heat, short, snappy highlights, and even chess tactics. Their YouTube channel features a mix of longer videos and shorter clips, while their Instagram is used for posts and Reels. A recent "chess tactics brilliant move!!" Short got over 3,600 views, showing the potential of short-form content. However, a "Tefal Electric Kettle Short Test" shows the variety of content that they produce. The diversity of their content is what makes Clips mix stand out.

Why They're Great & Where They Can Grow

Clips mix excels at variety and tapping into multiple niches. Their large subscriber base is a testament to their ability to capture attention. They also show promise with short-form content, as evidenced by the chess tactics video. A great opportunity would be to focus on a specific niche or two within their current content mix to build a more dedicated audience. Additionally, optimizing their SEO for Italian and English-speaking audiences could significantly boost their rankings.

Bottom Line

Clips mix is an established creator with a large audience, making them an attractive partner for brands looking to reach a wide audience. For Clips mix, focusing on a specific content area and optimizing for search could unlock even greater potential.