Master Unviable

Overview

Master Unviable is carving out a niche for themselves on YouTube, captivating over 4 million subscribers with their unique blend of woodworking, crafts, and DIY projects. They're a creator based out of India, focusing on English-speaking audiences, and while they haven't yet earned the coveted verified badge, their content is clearly resonating with a wide audience. Currently, they're ranked in the top 100% of YouTube channels globally, holding the respectable position of #12,095.

Performance At A Glance

Although Master Unviable boasts a huge following of over 4 million, they're currently experiencing a slight dip in growth, around -1.23% over the past 90 days. Their global ranking is solid at #12,095, placing them in the top tier of YouTube channels worldwide. However, their engagement rate sits at around 0.00%, suggesting there's room to boost interaction with their fanbase. Their CreatorDB score is 64/100, indicating decent overall performance, but definitely opportunities for improvement.

What They Create

Master Unviable's channel is a treasure trove of DIY inspiration, primarily focusing on woodworking and crafting projects. They utilize both standard YouTube videos and Shorts to showcase their skills and creativity, with a fairly even split of 390 videos and 410 Shorts. Recent uploads include quirky and humorous Shorts like "Love + Flip = Hospital? 😭😂" and "Finger Smoke Magic Gone Wrong 😱💨," showcasing a playful side. Another video, "Most Strangest Helmet 🤯 #shorts #DuckRescue #CuteAnimal #AnimalRescue," demonstrates their ability to tap into trending topics and appeal to animal lovers. It seems like they are trying to find a consistent formula, and are experimenting with different types of short form content.

Why They're Great & Where They Can Grow

Master Unviable's strength lies in their large subscriber base and focus on popular DIY and craft content. Their use of Shorts is smart for capturing attention and reaching a wider audience. However, they have a big opportunity to boost engagement by actively responding to comments, asking questions, and creating content that sparks conversation. Exploring collaborations with other DIY creators could also introduce their channel to new viewers and inject fresh energy into their content.

Bottom Line

For brands looking to partner with a creator in the DIY and crafting space with a large reach, Master Unviable presents a unique opportunity. For Master Unviable themselves, focusing on boosting audience interaction and experimenting with more niche-focused content could unlock even greater potential.