RAPSTAR

Overview

RAPSTAR is making waves in the music and entertainment scene, primarily on YouTube, where they boast over 619,000 subscribers. This creator curates a unique blend of hip-hop remixes, music videos, and entertainment content. While they've built a solid base, RAPSTAR currently sits in the top 86% of all creators globally, showcasing their potential for even greater reach and impact. They've carved out a niche, offering something unique to music lovers and entertainment seekers alike.

Performance At A Glance

RAPSTAR's audience is significant, but their growth is currently stagnant, showing 0% growth over the past 30 and 90 days. Globally, they rank in the top 86% of creators, and similarly in the top 83% within the US and for English-language content. Their fans are fairly engaged, with an average engagement rate of 2.88% across their content. Their CreatorDB score is 61/100, which indicates there's room to improve their overall performance and influence.

What They Create

RAPSTAR's bread and butter is music-focused content, with a strong emphasis on hip-hop. They create a mix of original music videos, remixes of popular tracks, and other entertainment-related videos, mainly on YouTube. They also experiment with YouTube Shorts and Instagram posts and Reels. Take, for instance, their recent video featuring 21 Savage and Drake, "MR RECOUP (WHAT HAPPENED TO THE STREETS?)", which garnered nearly 10,000 views. This video showcases their knack for tapping into trending music and adding their own unique spin. Another notable video is CHASE B, Don Toliver, SoFaygo — “Satellite”, with an impressive 8.90% engagement rate.

Why They're Great & Where They Can Grow

RAPSTAR shines at identifying trending music, creating engaging remixes, and building a unique brand within the hip-hop space. One exciting opportunity would be to dive deeper into collaborations with up-and-coming artists to expand their reach. Also, increasing their presence and engagement on Instagram through more frequent Reels could help build a stronger community and attract new viewers.

Bottom Line

For brands looking to tap into the hip-hop audience, RAPSTAR offers a unique channel with a dedicated following. For RAPSTAR themselves, focusing on consistent content creation and exploring new platforms could unlock significant growth potential.