Masew

Overview

Masew is a Vietnamese music producer making waves with his unique blend of traditional sounds and modern beats. He's built a strong following of over 2.9 million fans, primarily on YouTube, where he shares original music and remixes. While ranked in the top 98% of creators globally (#306,647), Masew's distinctly Vietnamese sound gives him a unique edge in a crowded music scene. He brings a fresh, cultural perspective to music production, making him a creator to watch!

Performance At A Glance

Masew's got a massive audience, but his growth has been a bit slow lately. He's sitting pretty high in the rankings, especially within Vietnam and for Vietnamese-language content. His fans are pretty engaged, with an average engagement rate of 1.38% – that means they're liking, commenting, and sharing his music. CreatorDB gives him a score of 60/100, which shows he's got a solid foundation but has room to optimize his content strategy further.

What They Create

Masew is all about the music! He produces original tracks and remixes, primarily in video format on YouTube. He also experiments with shorter content on YouTube Shorts and Instagram Reels. A recent highlight is his "Album Xưa | Cưỡi Ngựa Về Trời - Masew x Tuấn Cry," a track that blends traditional Vietnamese sounds with modern pop sensibilities, racking up nearly half a million views. Another interesting video is a look into his studio, "Khám phá phòng làm việc của Masew để tìm bí kíp cook nhạc Siu mượt", giving fans an inside look into his creative process, sparking a lot of engagement. Masew's strength lies in blending modern music production with traditional Vietnamese sounds, creating a unique and captivating listening experience.

Why They're Great & Where They Can Grow

Masew is fantastic at: 1) Creating unique music that blends tradition and modernity. 2) Engaging with collaborators to create interesting and diverse sounds. 3) Building a loyal fanbase around his signature style.

A great opportunity for Masew would be to explore more collaborations with international artists to reach a broader audience. Also, given the popularity of his studio tour video, more behind-the-scenes content could further boost engagement.

Bottom Line

For brands looking to connect with a young, culturally-aware audience in Vietnam, Masew is a fantastic partner. For Masew himself, focusing on consistent content output and exploring cross-cultural collaborations could be the key to unlocking even greater growth.