BBC News Tiếng Việt

Overview

BBC News Tiếng Việt is your go-to YouTube channel for staying informed about the world, delivered in Vietnamese. With a strong presence in Vietnam, this verified channel boasts over 2.35 million subscribers and ranks among the top 1% of YouTube channels globally (at #25,198). They bring global news and stories to a Vietnamese-speaking audience, bridging cultures and perspectives. They're not just reporting news, they're providing a vital service connecting people with the world around them.

Performance At A Glance

BBC News Tiếng Việt has a substantial and engaged audience! They're growing at a healthy pace, with a 2.17% increase in subscribers over the last 30 and 90 days. While their 7-day growth is currently stable, the overall trend is positive. Globally, they're doing incredibly well, and they also hold impressive rankings within Vietnam and among Vietnamese-language channels. Their average engagement rate is 1.23%, meaning their fans are super engaged with the content. Their CreatorDB score is 56 out of 100 - a solid base to build on!

What They Create

BBC News Tiếng Việt serves up a mix of informative videos and engaging Shorts. They cover a range of topics, from global news and politics to human interest stories and vlogs, even touching on topics like atheism. Recently, they've shared intriguing content like a look inside a "Secret Ukrainian Factory," which generated over 9,000 views as a Short. They also posted a video about a surprise proposal at a Putin press conference, showing the variety in their content. What makes them stand out is their ability to present serious news in an accessible way, using both longer videos and quick-hit Shorts.

Why They're Great & Where They Can Grow

BBC News Tiếng Việt excels at delivering credible news in the Vietnamese language, building a large and engaged community. Their use of both videos and Shorts allows them to reach a broader audience with different attention spans. They're also great at tapping into current events and global conversations.

An exciting opportunity would be to experiment more with interactive content, like Q&As or live streams, to further engage with their audience. Also, diving deeper into specific topics relevant to the Vietnamese diaspora could attract even more viewers.

Bottom Line

For brands looking to reach a Vietnamese-speaking audience interested in news and current events, BBC News Tiếng Việt is a fantastic partner. For the channel itself, focusing on community engagement and exploring new content formats could help them reach even greater heights!