Tero Digital

Overview

Tero Digital is a verified Thai content creator making waves across YouTube, Instagram, and TikTok, but they're truly shining on TikTok. With a whopping 9.5 million+ followers, Tero Digital brings engaging Media & Entertainment, News & Politics content to a massive audience. While their global ranking sits at #481,931, placing them in the top 98% of creators worldwide, their influence is truly felt within Thailand, where they're making a significant impact. They stand out by delivering current events and political discussions in a digestible, often short-form video format.

Performance At A Glance

Tero Digital's audience is huge, and they're still growing! While their growth rate is steady at around 0.22% per month, even small increases add up with such a large following. Their fans are pretty engaged, too, with an average engagement rate of 1.34%. This means people aren't just passively watching; they're liking, commenting, and sharing. Their CreatorDB score of 84/100 is a great indicator of overall platform health and content quality - it shows they're doing a lot right! They rank highly in Thailand, landing them in the top 100% of creators in the country.

What They Create

Tero Digital offers a diverse range of content, including YouTube videos and shorts, Instagram posts and reels, and of course, TikToks. The content categories span from Media & Entertainment to News & Politics, even touching on topics like meditation and travel. A lot of their recent content is focused on short-form discussions around current events. One recent TikTok short titled "ปัญหาเชาว์กับหัวหน้า #พรรคพลวัต 😎 #ถกไม่เถียง #กัณวีย์สืบแสง #terodigital" (which roughly translates to "Brain Teaser with the Party Leader") gained over 34,000 views and 522 likes, showcasing their ability to make complex topics accessible and engaging. Another short, "เครนไม่มีคุณภาพ มีการส่งต่อให้ “ผู้รับเหมาช่วง” หรือไม่? #ถกไม่เถียง" ("Poor quality cranes, are they being passed on to subcontractors?"), also performed well with over 26,000 views.

Why They're Great & Where They Can Grow

Tero Digital excels at:

• Staying Current: Their content is highly relevant to current events and political discussions.
• Short-Form Storytelling: They're masters of delivering information concisely and engagingly.
• High Volume Content Creation: Consistently posting across multiple platforms keeps their content fresh and accessible.

One exciting opportunity would be to explore more collaborations with other creators in similar or complementary niches. Also, given the high performance of their news/politics content, they could experiment with longer-form YouTube videos that delve deeper into specific topics.

Bottom Line

For brands, Tero Digital offers access to a massive and engaged Thai audience interested in current events and social issues. For Tero Digital, doubling down on high-quality short-form content and exploring cross-platform collaborations are great ways to continue growing and connecting with even more viewers.