Overview

Pi Network is building a fascinating world around cryptocurrency and blockchain technology, aiming to make digital currency accessible to everyone. Primarily on YouTube, with a growing presence on Instagram, Pi Network has amassed a significant following of over 1.9 million people eager to learn about their innovative approach to crypto mining and digital finance. While their global ranking sits around the top 84% of creators, their focus on education and community building sets them apart in the often-intimidating world of cryptocurrency.

Performance At A Glance

Pi Network's audience is substantial, and while their recent 7-day growth has been flat, they're still steadily growing, adding about 1.05% to their follower base each month. This indicates consistent, albeit not explosive, expansion. Globally, they're in the top 84% of creators, and in the United States, they rank in the top 99%. Their fans are pretty engaged, with an average engagement rate of 3.42%, showing that their content resonates with their audience. Their CreatorDB score is 48/100, suggesting there's room for improvement in optimizing their content strategy.

What They Create

Pi Network creates content focused on Science & Technology, and People & Blogs with a spotlight on their Pi Network cryptocurrency, blockchain technology, and related topics. They primarily use YouTube videos and shorts, along with Instagram posts and reels, to educate and update their community. Recent content highlights include videos showcasing winners of the Pi Hackathon 2025. For example, "Blind Lounge: First Place Winner of Pi Hackathon 2025" garnered over 20,000 views and solid engagement, demonstrating interest in the platform's ecosystem development. What makes their content stand out is its focus on education and community engagement within the Pi Network ecosystem.

Why They're Great & Where They Can Grow

Pi Network excels at explaining complex topics in an accessible way, fostering a strong sense of community, and highlighting the development of their platform through events like the Hackathon. Exciting opportunities include creating more short-form content to reach a wider audience on platforms like TikTok and Reels, and collaborating with other crypto educators to broaden their reach and credibility.

Bottom Line

For brands looking to partner with a crypto-focused creator, Pi Network offers access to a large and engaged community. Pi Network could level up their game by diversifying their content formats and actively engaging with comments and questions to build stronger relationships with their followers.