Cigarettes After Sex

Overview

Cigarettes After Sex is the epitome of dreamy, atmospheric indie pop. With a massive following of over 9.6 million on Instagram, they've carved out a unique space in the music scene. Their sound is instantly recognizable, and their aesthetic is just as captivating. While their global ranking sits at #39,182, their influence extends far beyond just numbers. They're masters of creating a vibe, and their fans are deeply connected to their music.

Performance At A Glance

While Cigarettes After Sex boasts a huge fanbase, their recent growth has been slightly negative, with a small dip of -0.12% over the last 30 days. This is fairly normal for established accounts with large followings, though. Despite the slight dip in growth, their fans are super engaged with their content, clocking in an average engagement rate of 2.30%. This is excellent! Their CreatorDB score is an impressive 90/100, reflecting their strong overall performance and brand presence. They rank in the top percentages globally, within the USA, and for English-speaking content creators.

What They Create

Cigarettes After Sex primarily shares music-related content, including official music videos, live performances, and album updates. They utilize both Instagram posts and Reels, as well as YouTube videos, to connect with their audience. A recent highlight is their video for "X's (Full Album)," which racked up over 3.7 million views and 52,000 likes. Another popular video is "Anna Karenina," which shows their distinctive style. Their content stands out because of its consistent aesthetic, emotional depth, and ability to evoke a strong sense of nostalgia and longing.

Why They're Great & Where They Can Grow

Cigarettes After Sex excels at:

• Atmospheric Branding: Their visual and sonic identities are perfectly aligned, creating a cohesive and captivating brand.
• Emotional Connection: Their music resonates deeply with fans, fostering a strong sense of community.
• Consistent Quality: They consistently deliver high-quality music and visuals that meet their audience's expectations.

Exciting opportunities include:

• Interactive Fan Experiences: Hosting live Q&As or behind-the-scenes content could further strengthen their connection with fans.

Bottom Line

For brands, Cigarettes After Sex offers a unique opportunity to reach a highly engaged and emotionally connected audience. For the band themselves, experimenting with more interactive content could help reignite growth and deepen their relationship with their fanbase.