LOR Paper Craftss

Overview

LOR Paper Craftss is a YouTube sensation, captivating nearly 4 million subscribers with their creative paper crafts! This Vietnamese-speaking creator, based in the USA, brings a unique flair to the DIY and crafting world. Ranked among the top 1% of YouTubers globally at #12,551, and #2,900 in the USA, LOR Paper Craftss is a prominent voice in the crafting community. They prove that creativity knows no language barrier, engaging a massive audience with their inventive and accessible projects.

Performance At A Glance

While LOR Paper Craftss boasts a massive following of 3.92 million, their growth has been stagnant recently, showing 0% growth in the last 7 and 30 days and even a slight decrease of -0.51% over the last 90 days. They hold impressive rankings globally (#12,551) and within the USA (#2,900), indicating a strong established presence. Their average engagement rate sits at 2.20%, which, while decent, suggests room for improvement. Their CreatorDB score of 78/100 points to a generally healthy channel, indicating that there's potential to refine their strategy and boost their performance further.

What They Create

LOR Paper Craftss primarily creates video and short-form content centered around crafts, DIY projects, and toys. Their videos fall into categories like "People & Blogs," "Entertainment," and "Howto & Style." Looking at recent uploads, there is a shift in content as recent videos are about Solana and Arbitrage. However, one recent short, "Stickman Dismounting Funny Moments | Best Falls," racked up 882 views, proving that their audience still enjoys their original type of content. LOR Paper Craftss' strength lies in their ability to make crafting accessible and fun, especially for children.

Why They're Great & Where They Can Grow

LOR Paper Craftss excels at tapping into the universal appeal of DIY and crafts, offering visually engaging content in the Vietnamese language. Their large subscriber base is a testament to their established brand. However, the recent shift to crypto-related content might be alienating their core audience. A significant opportunity lies in re-focusing on their popular crafting content while experimenting with new trends and challenges within that niche to reignite growth.

Bottom Line

For brands seeking partnerships, LOR Paper Craftss offers access to a large, loyal audience interested in crafts and DIY. For LOR Paper Craftss, focusing on revitalizing the craft content that built their channel and possibly incorporating English subtitles to broaden their reach, could be key to reigniting growth and engagement.