Willzy

Overview

Willzy is a Brazilian gaming content creator with a knack for bringing the fun of sandbox and casual gaming to his audience. Primarily on YouTube, with a presence on Instagram too, Willzy dives deep into games like Minecraft and the highly anticipated Hytale. With over 1.7 million followers, Willzy has established himself as a voice in the gaming community. While his global ranking sits around #2,309,658, it's clear he connects with fans on a personal level, especially those who speak his language.

Performance At A Glance

Willzy's fanbase is sizable, clocking in at over 1.7 million strong! While growth has been relatively flat recently, a look at the 90-day growth shows a positive uptick of 1.16%, suggesting a potential for renewed momentum. Globally, Willzy's ranking places him in the top 85% of creators, and within Brazil, he's in the top 80%. What's really impressive is how engaged his fans are! His average engagement rate is a solid 6.64%, meaning his audience isn't just watching, they're actively liking and commenting. CreatorDB gives Willzy an 80/100, highlighting his overall strength as a content creator.

What They Create

Willzy's bread and butter is gaming content, with a heavy focus on sandbox and casual gaming, often with a comedic twist. You'll find him exploring games like Minecraft and, more recently, Hytale. He creates a mix of long-form YouTube videos and shorter YouTube Shorts, along with some posts and Reels on Instagram. One recent video, "How to update your world in Hytale without losing your buildings!" shows his commitment to providing helpful tips and tricks for his viewers, earning over 13,000 views and a stellar engagement rate. Another popular Short, "The first Minecraft server just like Hytale!" racked up over 15,000 views by tapping into the excitement around both games. Willzy's ability to blend humor with informative content is what makes his channel so appealing.

Why They're Great & Where They Can Grow

Willzy shines when it comes to:

• Engaging his audience: His high engagement rate proves he's not just broadcasting, he's connecting.
• Staying relevant: Focusing on trending games like Hytale keeps him in the conversation.
• Providing value: His tutorials and guides are genuinely helpful to his viewers.

Looking ahead, Willzy could explore:

• Collaborating with other DEU-speaking gaming creators: This could introduce him to new audiences.
• Deepening his Instagram strategy: Leveraging Reels more consistently could boost his presence on that platform.

Bottom Line

Willzy is a fantastic creator with a dedicated fanbase. For brands looking to reach the DEU-speaking gaming community in Brazil, he's a great partner. For Willzy himself, focusing on collaborations and optimizing his Instagram presence could be key to unlocking even greater growth!