서은일상이야기

Overview

서은일상이야기 is a vibrant digital creator captivating a massive audience of over 18.6 million followers across YouTube and Instagram. They're known for their colorful and engaging content that blends entertainment, family, and a touch of sparkle! Ranking among the top creators worldwide at #8,565 globally, their unique style shines through, particularly in their YouTube videos and Shorts. Their channel offers a delightful mix of challenges, casual gaming, toy showcases, and family vlogs, making it a hit with viewers of all ages, especially those who enjoy a dose of glitter and fun.

Performance At A Glance

While 서은일상이야기 boasts a huge following, their growth rate has seen a slight dip recently, showing a -0.17% decrease over the past 30 days. Despite this, their global and regional rankings remain impressively high, placing them in the top 100% of creators worldwide, in Brazil, and amongst English speaking creators. Their fans are pretty engaged, with an average engagement rate of 1.34% across their content. CreatorDB gives them a score of 92/100, which is a fantastic indicator of their overall impact, consistency, and quality of content.

What They Create

서은일상이야기's content is a delightful mix of entertainment! They create primarily YouTube videos and Shorts, complemented by a smaller presence on Instagram. You'll find a fun blend of family-friendly content, including challenges, toy reviews, and glimpses into their daily life. Their recent Shorts, like the "Korean clothes #hanbok #glitter #glitterart #color #traditional," which garnered over 28,000 views and a solid engagement rate of 0.76%, showcase their ability to blend cultural elements with their signature glitter aesthetic. The use of bright colors, simple themes, and trending sounds makes their content easily digestible and appealing to a wide audience.

Why They're Great & Where They Can Grow

서은일상이야기 excels at creating visually appealing and family-friendly content that resonates with a large audience. Their consistent use of glitter, bright colors, and simple themes is a winning formula. They’re also great at tapping into trending topics and sounds on platforms like YouTube Shorts. To boost growth, they could experiment with longer-form content on Instagram (like longer Reels or Lives) to build deeper connections with their audience. Collaborating with other family-friendly creators could also introduce their channel to new viewers.

Bottom Line

For brands looking to partner with a creator with a massive reach and a family-friendly image, 서은일상이야기 is a great choice. For the creator themselves, consider diversifying content formats on Instagram and focusing on strategies to reverse the slight dip in growth.