Sabrina Sato

Overview

Sabrina Sato is a major force in the Brazilian entertainment scene, a true icon with a massive following of over 60 million fans, primarily on Instagram. While she's a top celebrity in Brazil, ranking at #25 in the country, her content also resonates with a global audience, placing her among the top 1% of creators worldwide. Sabrina's presence extends to YouTube as well, indicating a diversified strategy to reach her audience. While her core language is Hindi, the film and animation content suggests an international appeal and strategy.

Performance At A Glance

Sabrina boasts a huge fanbase, but recent growth has been slightly negative, with a dip of -0.08% over the last 30 days. However, looking back further, she's seen some growth (+0.64% over 90 days), indicating fluctuations are normal. Globally, she's in the top 1% of creators, a testament to her reach. Her fans are fairly engaged, with an average engagement rate of 0.71%. Her CreatorDB score is a solid 80/100, which means she's performing well across key metrics like engagement, growth, and consistency.

What They Create

Sabrina's content includes a mix of YouTube videos and shorts, plus Instagram posts and reels. A lot of the recent content seems to focus on clips from feature films, particularly action scenes and dramatic moments. For example, one short features a scene with the caption "अखिल अक्किनेनी निधि अग्रवाल से कह रहा मेरी सबसे लंबी रिलेशनशिप एक महीना चली थी" (Akhil Akkineni is telling Nidhi Agarwal that his longest relationship lasted a month), which got a decent engagement rate of 1.22%. Her content stands out because it offers bite-sized entertainment, leveraging popular film scenes to capture attention.

Why They're Great & Where They Can Grow

Sabrina excels at tapping into the popularity of movies and creating easily digestible content. She's also great at maintaining a presence across multiple platforms. An exciting opportunity for Sabrina would be to create more original content around these films, like behind-the-scenes commentary or fan reactions. Another avenue is to leverage her Brazilian identity, creating original content that bridges Brazil and India and taps into the shared love of film and entertainment.

Bottom Line

Brands looking for a celebrity endorsement with a strong international appeal should definitely consider Sabrina. For Sabrina, focusing on creating more original content and exploring collaborations could significantly boost engagement and growth.