Телеканал ПЯТНИЦА

Overview

Телеканал ПЯТНИЦА is a Russian TV channel bringing entertainment to over 7 million subscribers on YouTube and Instagram. While primarily a TV channel, their YouTube presence shines, offering a mix of shows, clips, and behind-the-scenes content. They're currently ranked in the top 100% of creators globally, landing at #45,315, which speaks to their significant reach and established position in the entertainment space. ПЯТНИЦА offers a window into Russian entertainment and culture for viewers around the world.

Performance At A Glance

ПЯТНИЦА boasts a substantial audience, although growth is currently slow, hovering around 0.01% monthly. Their global and regional rankings are solid, showing that they've carved out a dedicated viewership. Fans are pretty engaged with their content, with an average engagement rate of 0.47%. Their CreatorDB score is 68/100, indicating a good, but not exceptional, overall performance. This score suggests there's room to optimize their content strategy for even better results.

What They Create

ПЯТНИЦА primarily creates content related to their TV shows, leveraging both long-form YouTube videos and short-form content to capture viewers' attention. They post full episodes, highlights, and engaging shorts. Recent popular posts include a short asking viewers what they'd do with 260,000 (views: 512,956) and another featuring a clip from their show "Young Knives" (views: 64,792). Their content stands out because it offers glimpses into popular Russian TV shows, catering to a specific audience interested in this niche.

Why They're Great & Where They Can Grow

ПЯТНИЦА excels at leveraging their TV content for online consumption, creating easily digestible clips and engaging with viewers through interactive questions. They're also good at using Shorts to promote their shows. An exciting opportunity would be to engage more directly with viewers through live streams or Q&A sessions related to their shows. They could also explore collaborations with other Russian-speaking YouTubers to broaden their reach.

Bottom Line

For brands looking to tap into the Russian entertainment market, Телеканал ПЯТНИЦА offers a direct line to a large and engaged audience. For ПЯТНИЦА itself, focusing on increasing viewer interaction and exploring new content formats could help boost growth and engagement even further.