Pinoy Big Brother

Overview

Pinoy Big Brother is a powerhouse in the Filipino entertainment scene! As the official YouTube channel for the iconic reality TV show, they bring all the drama, challenges, and heartwarming moments straight to over 11.5 million subscribers. Ranking among the top 100% of creators globally at #82,504, Pinoy Big Brother delivers daily doses of reality TV goodness, making them a go-to source for Filipino entertainment. They are a major voice in the PHL!

Performance At A Glance

Pinoy Big Brother has a massive following, and they're steadily growing! They've seen a 0.49% growth in the last 30 days, showing their content continues to resonate. While they're doing great in the Philippines (ranking in the top 99% at #945), there's room to climb even higher on the global stage. Their fans are super engaged with an average engagement rate of 3.43%, proving they're not just passive viewers. With a CreatorDB score of 71/100, they're performing well, but there's always room to optimize and reach new heights!

What They Create

Pinoy Big Brother's YouTube channel is a treasure trove of content! You'll find full episodes, highlight reels, and behind-the-scenes snippets from the show. Recent videos, like "Pinoy Big Brother Celebrity Collab Edition 2.0 | Day 87 | January 19, 2026 Full Episode" are a big draw, racking up views and sparking conversations. They also use Instagram and TikTok, but YouTube is definitely their main stage. What makes their content stand out is its immediacy – fans get to experience the drama and excitement of the show in near-real-time, fostering a strong sense of community.

Why They're Great & Where They Can Grow

Pinoy Big Brother excels at delivering timely content, tapping into the cultural zeitgeist, and building a strong community around their reality TV show. They are great at offering viewers easy ways to follow the drama of the show. Exciting opportunities lie in expanding their content formats to include more interactive elements, like Q&As with evicted housemates or behind-the-scenes vlogs. They could also explore more collaborations with other Filipino creators to tap into new audiences.

Bottom Line

For brands looking to connect with a highly engaged Filipino audience, Pinoy Big Brother is a fantastic partner. To take their channel to the next level, they could experiment with more YouTube-specific content, like reaction videos or deep dives into fan theories, to boost engagement and attract new viewers!