Overview

IndiaGlitz Tamil is your go-to source for all things Tamil entertainment, bringing the latest news, interviews, and behind-the-scenes glimpses straight from Kollywood and beyond to a massive audience of over 8.8 million followers on YouTube and Instagram. Verified and based in the USA, this channel is a vital link for the Tamil diaspora craving updates from their favorite stars and movies. While ranked among the top 100% of global YouTube channels (#49,712 globally, #1,090 in the USA, and #74 for Tamil-language channels), there's still room to climb higher!

Performance At A Glance

IndiaGlitz Tamil boasts a huge following, but growth is currently steady rather than explosive, increasing by 0.47% over the last month. While their global and regional rankings are solid, there's potential to reach even more viewers. Their audience is pretty engaged, though, with an average engagement rate of 1.05% – meaning fans are liking, commenting, and sharing their content. CreatorDB gives them a score of 65/100. This score indicates a good foundation, but signals that there is room to improve their content strategy and engagement tactics to reach a higher score.

What They Create

IndiaGlitz Tamil delivers a mix of videos and Shorts covering the Tamil entertainment scene. They primarily create engaging interviews and behind-the-scenes looks at films and celebrities. For example, a recent video interview, "😍Mesmerising Voices of Sivani & Sri Hari ✨🎤” | Saregama Paa Finalist Interview," showcases emerging musical talent, while another, "“🤯Shooting la Indha Confusion Nadandhuchu 😮🎬” Arun Vijay | Siddhi Idnani | Retta Thala," offers a peek into the making of a film. The use of emojis in titles creates excitement and helps with visibility. They also create Shorts that clip out popular moments from longer interviews, like the "😂Indha Paattu Padunadhukey Kalaichitanga 😂🎶” - Arun Fun moment🤣| Saregama Paa Finalist Interview," which gives viewers a quick, easily digestible dose of entertainment.

Why They're Great & Where They Can Grow

IndiaGlitz Tamil excels at delivering timely content on trending topics and securing interviews with notable figures in the Tamil entertainment industry. Their strong grasp of the Tamil language and culture allows them to connect authentically with their audience. An exciting opportunity would be to experiment with more interactive content, such as live Q&A sessions with celebrities, or to create content specifically tailored for Instagram Reels, capitalizing on the platform's algorithm and reach.

Bottom Line

For brands looking to tap into the Tamil-speaking market, IndiaGlitz Tamil offers a valuable platform. For IndiaGlitz Tamil, focusing on optimizing video titles with relevant keywords and experimenting with newer content formats could significantly boost their visibility and engagement.