NYUSHA

Overview

NYUSHA, a verified creator with a massive following of over 10.2 million on Instagram, is making waves in the Hindi-speaking world! While their global rank sits at #30,484, they're a significant voice in India, ranking at #97. NYUSHA brings a fresh perspective to agriculture, blending lifestyle content with insights into modern farming techniques. They're not just showing you how to grow crops; they're showcasing a lifestyle!

Performance At A Glance

NYUSHA has a huge audience, but their growth is currently slow. Over the last 90 days, they've grown by just 0.52%. Ranking in the top 100% globally and within India shows their broad reach, but there's potential to climb even higher. Their audience is engaged, with an average engagement rate of 1.11% - that means their fans are actively liking, commenting, and sharing their content. CreatorDB gives them a score of 73/100, indicating solid performance with room to improve.

What They Create

NYUSHA crafts content that's a fascinating mix of rural life and modern agriculture. Their main focus is on short, punchy videos, especially on YouTube Shorts, where they have over 400 clips. They also post on Instagram, with a mix of Reels and regular posts. Recent hits include "एक बार लगाओ, २० साल कमाओ 🤑 MINT 🤌 #indianfarmer #shorts" (Plant once, earn for 20 years! MINT!) which racked up over 138,000 views, and "एक टाइम में 36 Feet तक Spray करता है ये 😲💥 Boom Sprayer 💧💰 #indianfarmer #shorts" (This sprays up to 36 feet at a time! Boom Sprayer!) showcasing innovative farming equipment. Their content stands out by blending practical farming advice with an engaging, almost entertainment-focused style.

Why They're Great & Where They Can Grow

NYUSHA excels at making agricultural topics accessible and interesting to a broad audience. They're also great at using trending short video formats to capture attention. Their focus on Indian agriculture and use of Hindi creates a strong connection with their audience. A potential growth area could be collaborating with other creators in related niches, like cooking or gardening, to cross-promote content and reach new viewers. Also, consider longer-form content on YouTube to dive deeper into specific topics.

Bottom Line

For brands, NYUSHA represents an excellent opportunity to reach a large, engaged audience interested in agriculture and lifestyle. For NYUSHA, experimenting with different content formats and collaborations could be the key to unlocking even faster growth and solidifying their position as a leading voice in Indian agriculture.