Boris Brejcha

Overview

Boris Brejcha, the German DJ and producer instantly recognizable by his signature Joker mask, isn't just a musician; he's a multimedia experience. Primarily engaging his massive audience of over 3.6 million followers on Instagram, Boris provides a glimpse into his world of high-energy techno, globe-trotting performances, and personal vlogs. His global reach is impressive, placing him within the top 3% of content creators worldwide, and within the top 3% in Germany. He's a true influencer in the electronic music scene.

Performance At A Glance

Boris Brejcha is definitely on the rise! While his audience is already huge, they're still growing at a steady pace. Over the last month, he's added nearly 1%, and over the last 90 days, his following has increased by over 2.5%. His global and country rankings are solid, placing him comfortably within the top percentiles. But the real kicker? His fans are super engaged with his content, boasting an average engagement rate of 3.64%, which is fantastic! CreatorDB gives him a score of 96/100, which essentially means he's crushing it when it comes to content quality and consistency.

What They Create

Boris's content is a mix of high-octane music performances, behind-the-scenes glimpses into his life, and travel vlogs. He utilizes a variety of formats, from standard Instagram posts and Reels to YouTube videos and Shorts. One of his recent standouts is "Boris Brejcha - Christmas Mix 2025 (Mixed by Ginger)," which racked up over 275,000 views – a testament to his musical talent and the anticipation surrounding his mixes. His vlog series, documenting his travels to places like Argentina and Uruguay, also provides a personal touch, allowing fans to connect with him beyond the music. It’s this blend of music, performance, and personality that makes his content so engaging.

Why They're Great & Where They Can Grow

Boris excels at creating high-quality music content, building a strong personal brand with his Joker persona, and consistently engaging with his audience across multiple platforms. He's great at showcasing his performances and travels, which keeps his content fresh and exciting. A potential area for growth could be exploring more interactive content formats, such as live Q&A sessions or behind-the-scenes studio tours, to further deepen the connection with his fans.

Bottom Line

For brands looking to connect with a highly engaged and global audience in the electronic music scene, Boris Brejcha is a fantastic partner. Alternatively, Boris could consider collaborating with other artists or influencers to cross-promote content and reach new audiences.