Matthew and Paul

Overview

Matthew and Paul are a dynamic duo captivating audiences across TikTok, YouTube, and Instagram. This verified creator couple, based in the USA, invites viewers into their lives with heartwarming and often humorous vlogs. They're especially known for sharing their experiences as a couple, navigating pregnancy and parenthood, and showcasing their adorable dogs. With a massive following of over 7.4 million fans, Matthew and Paul are making waves in the digital content world, currently ranked around #142,301 globally.

Performance At A Glance

Matthew and Paul have built a seriously impressive fanbase! They're growing at a steady pace, adding about 0.20% to their follower count each month. Their fans are super engaged with their content, averaging a solid 6.63% engagement rate on their posts. This means people aren't just passively watching; they're liking, commenting, and sharing! Globally, they rank in the top 100% of creators, a testament to their reach. Their CreatorDB score of 84/100 shows they're doing a fantastic job overall, indicating strong performance across several key metrics.

What They Create

Matthew and Paul primarily create vlogs that offer a glimpse into their daily lives. They leverage various formats, posting a mix of full-length YouTube videos, YouTube Shorts, Instagram Reels, and of course, TikTok videos. One recent popular Short, "I think I got the Uber driver FIRED 😢," garnered over 235,000 views and almost 20,000 likes, demonstrating their ability to create relatable and engaging content. Another standout is "He suddenly broke down crying 😢," which tugged at heartstrings and generated a strong emotional response. What makes their content special is their authenticity and ability to connect with viewers on a personal level, sharing both joyful and vulnerable moments.

Why They're Great & Where They Can Grow

Matthew and Paul excel at crafting relatable and emotionally resonant content. Their authenticity shines through, and they're great at tapping into universal themes like relationships, family, and pets. To expand their reach, they could consider collaborating with other family-focused creators or brands. Also, deeper dives into specific topics like parenting tips or relationship advice could establish them as thought leaders in those areas.

Bottom Line

Brands looking for authentic and engaging partners should definitely consider Matthew and Paul. For Matthew and Paul: consider diversifying content formats beyond Shorts to keep things fresh, and consistently engaging with comments to foster a stronger community.