Apple Japan

Overview

Apple Japan on YouTube: it's exactly what you think it is – Apple, but with a Japanese twist! This isn't just about translating content; it's about creating content specifically for the Japanese market. With a solid 846,000 subscribers, they're a major player in the tech space on YouTube Japan. While they may be ranked #86,831 globally, their localized content strategy makes them a go-to source for Apple enthusiasts in Japan. They provide how-to guides, product demonstrations, and creative ways to use Apple devices, all delivered with that signature Apple polish.

Performance At A Glance

Apple Japan's audience is steadily growing, with a 0.23% increase over the last month and a more impressive 2.55% growth over the last 90 days. Their ranking, while not at the very top, still places them in the top percentages globally, within Japan, and amongst Japanese language channels. Their fans are pretty engaged, with an average engagement rate of 1.00% across their content. This means their viewers are actively liking, commenting, and sharing their videos. CreatorDB gives them a score of 85/100, indicating strong overall performance based on engagement, growth, and content quality.

What They Create

Apple Japan primarily focuses on videos related to Science & Technology and Education. They cover everything from how-to guides on using iPhone features to showcasing the latest Apple gadgets and home technology. They use both regular YouTube videos and Shorts. For example, their video "iPhoneでeSIMを設定する方法 | Appleサポート" (How to set up eSIM on iPhone | Apple Support) has garnered over 24,000 views, showing a clear demand for localized support content. Even a simple short like "教室の後ろから黒板を見る。#ショート" (Looking at the blackboard from the back of the classroom. #shorts) has pulled in nearly 20,000 views. What makes their content stand out is the clear, concise, and visually appealing way they present often complex tech information, tailored for a Japanese audience.

Why They're Great & Where They Can Grow

Apple Japan excels at providing clear, localized support and demonstrations for Apple products. Their commitment to creating content in Japanese ensures accessibility for a wide audience. They're also doing a great job of utilizing both long-form videos and Shorts to cater to different viewing preferences. An exciting opportunity would be to collaborate with Japanese creators or influencers to showcase Apple products in relatable, everyday scenarios. Exploring more interactive content, like Q&A sessions or live streams, could also boost engagement.

Bottom Line

For brands looking to tap into the Japanese tech market, Apple Japan is a credible and impactful partner. For Apple Japan, continuing to experiment with shorter, trend-driven content and exploring interactive formats could further amplify their reach and engagement within the Japanese YouTube community.