CNN Brasil

Overview

CNN Brasil is a major news and media outlet bringing the latest Brazilian and international headlines to a massive audience. Primarily focused on YouTube, where they boast over 15 million followers, they deliver a mix of news segments, political analysis, and entertainment content. While their global ranking currently sits at #52,572, their influence within Brazil (ranked #4,219) and the Portuguese-speaking world (ranked #4,942) is undeniable, making them a key source of information for a large demographic. Their consistent output and established brand make them a force to be reckoned with in the digital news landscape.

Performance At A Glance

CNN Brasil has a huge audience, and they're still growing! Over the last 30 days, their follower count increased by a solid 2.21%, and a whopping 5.61% over the last 90 days. They're doing well in their region, but there's still room to climb the global ranks. Their fans are pretty engaged with their content, with an average engagement rate of 3.26%. CreatorDB gives them a score of 76/100, which means they're performing well, but there's always space to improve and connect with viewers even more effectively.

What They Create

CNN Brasil serves up a diverse menu of content. They primarily focus on delivering news and political analysis through YouTube videos, having published 276 videos. They also experiment with shorter formats, including YouTube Shorts (5 videos) and TikTok videos (12 videos). Recently, their analysis piece, "Análise: Lula foi elogiado por costurar detalhes cruciais do Mercosul-UE," garnered significant attention, with nearly 4,000 views and a strong engagement rate, showcasing their ability to break down complex political topics in an accessible way. Their blend of breaking news and in-depth analysis is what sets them apart.

Why They're Great & Where They Can Grow

CNN Brasil excels at providing timely news coverage, in-depth political analysis, and maintaining a consistent output schedule. They're also great at tapping into current events and trending topics to stay relevant. To further boost their engagement, they could explore more interactive formats like live Q&A sessions with their analysts or behind-the-scenes content showcasing their newsroom. Collaborating with other prominent Brazilian creators or news outlets could also expand their reach and attract new viewers.

Bottom Line

For brands looking to partner with a reputable and influential news source in Brazil, CNN Brasil offers a massive and engaged audience. For CNN Brasil themselves, focusing on increasing interactivity and exploring collaborations are two key areas that could elevate their already strong performance to the next level.