Hespress - هسبريس

Overview

Hespress - هسبريس is a major player in the Moroccan media landscape, delivering news and stories to over 11 million followers primarily on Instagram. They're your go-to source for staying connected to what's happening in Morocco, covering everything from current events to cultural happenings and even theological discussions. Ranking in the top 100% globally at #35,361 and as #48 in Morocco, Hespress has carved out a significant space in the digital world, making them a key voice in the Arabic-speaking media landscape.

Performance At A Glance

Hespress boasts a massive audience and is consistently growing, adding new followers every day! While their growth rate is steady at 0.48% over the past month, even small percentages translate to a lot of new viewers with such a large following. Their fans are pretty engaged, too! With an average engagement rate of 2.38%, it's clear that people are interested in what they have to say. CreatorDB gives them a solid score of 81/100, meaning they're doing a great job overall in terms of content quality, engagement, and audience growth.

What They Create

Hespress offers a mix of content, mainly focusing on news and information, but with a human touch. They create both longer-form videos and short, snappy clips on YouTube, while leveraging Instagram for maximum reach. Looking at some recent content, their short video about "تساقطات ثلجية نادرة تشهدها مدينة ورزازات" (rare snowfall in Ouarzazate) really resonated with viewers, achieving an engagement rate of 4.53%. This shows how much their audience enjoys visually appealing and geographically relevant content! Another interesting piece covers the "قمة 'صناعة الترفيه' بمراكش" (entertainment industry summit in Marrakech), highlighting their coverage of local events and business news. They stand out by combining hard news with relatable human interest stories.

Why They're Great & Where They Can Grow

Hespress really shines when it comes to:

• Reaching a Massive Audience: They have a huge following that spans across Morocco and the Arabic-speaking world.
• Delivering Relevant News: Their content keeps people informed about what's happening in their communities and beyond.
• Generating Engagement: Their content sparks conversations and gets people involved.

To level up, Hespress could explore:

• Interactive Content: Polls, Q&As, or live sessions could further boost engagement.
• Collaborations: Partnering with other influencers or creators could expose them to new audiences.

Bottom Line

For brands looking to connect with a large, engaged audience in Morocco, Hespress is a fantastic partner. Alternatively, Hespress could further elevate their platform by experimenting with more interactive content formats to deepen their connection with their existing followers.