Hashtag Treinamentos

Overview

Hashtag Treinamentos is a Brazilian content creator making waves in the digital education space. Think of them as your friendly neighborhood tech guru, breaking down complex topics like Excel, Power BI, and the ever-evolving world of AI. Primarily focused on YouTube, where they boast a strong following of nearly 3 million subscribers, they're steadily climbing the ranks, currently holding a global rank of #138,335. They're all about empowering their audience with practical skills for the modern workplace.

Performance At A Glance

Hashtag Treinamentos is experiencing solid growth! They're growing at a rate of about 1.5% per month, which is fantastic. Their YouTube channel is their powerhouse, and their fans are super engaged with their content, boasting an average engagement rate of 2.57%. Ranking in the top 98% of creators in Brazil and the top 99% for Portuguese-language content is impressive. Their CreatorDB score of 98/100 basically means they're crushing it – a testament to the quality and consistency of their output.

What They Create

Hashtag Treinamentos creates educational content focused on digital skills, primarily through YouTube videos and Shorts. They cover topics ranging from Excel tips and tricks to in-depth tutorials on Power BI, and increasingly, the impact of AI on the workplace. They're also present on Instagram, though with a smaller presence. One recent video, "3 habilidades que a IA não vai substituir em 2026" (3 skills that AI won't replace in 2026), really took off, showcasing their ability to tap into trending topics and provide valuable insights. Their content stands out because it's practical, actionable, and delivered in a clear, easy-to-understand way.

Why They're Great & Where They Can Grow

Hashtag Treinamentos is doing a fantastic job simplifying complex tech topics, fostering a highly engaged community, and consistently delivering high-quality educational content. They are great at staying on top of trends, especially regarding AI, and making it relatable to their audience. A potential area for growth could be further expanding their presence on Instagram, perhaps by repurposing YouTube content into engaging reels and stories. Collaborating with other creators in the tech education space could also unlock new audiences.

Bottom Line

For brands, Hashtag Treinamentos offers a unique opportunity to reach a highly engaged audience interested in digital skills and career development. For Hashtag Treinamentos, focusing on building even stronger relationships with their existing community and experimenting with new content formats could take them to the next level.