MANGO

Overview

MANGO is a pretty big deal on Instagram, where they've built a massive following of over 20.8 million! This verified creator from Spain knows how to capture attention with content that falls into categories like clothing brands and general "People & Blogs" stuff. Even though they're a global force, ranking in the top 100% worldwide at #28,256, their Spanish roots shine through, making them a local star in Spain, ranking at #42. They're definitely doing something right!

Performance At A Glance

Even with a huge audience, MANGO's growth is seeing slight fluctuations. While they saw a small bump of 0.03% in followers over the last week, the last month showed a minor dip of -0.01%. Longer term, over the last 90 days, they've grown by 0.18%, showing slow but steady progress. Their fans are pretty engaged, with an average engagement rate of 0.54%. CreatorDB gives them a solid score of 83/100, which means they're doing a great job overall!

What They Create

MANGO serves up a mix of content, primarily focusing on video compilations that often touch on universal themes like "News". While they have a strong presence on YouTube with 430 videos and a couple of Shorts, Instagram is their main playground, featuring 17 posts and 12 Reels. Lately, their YouTube content has been focused on compilation videos showing "ridiculous moments" and "incredible accidents" caught on camera. One video, "ESO REALMENTE SUCEDIÓ EN LOS PATIOS TRASEROS DE LAS PERSONAS" (That Really Happened in People's Backyards), grabbed a solid 85,030 views, showing their ability to tap into viral trends.

Why They're Great & Where They Can Grow

MANGO clearly excels at curating captivating compilations that resonate with a broad audience. Their strength lies in tapping into universal themes and relatable situations, as seen in their most popular recent content. To boost growth, MANGO could experiment with more interactive content on Instagram, like Q&As or polls, to further engage their audience. Collaborating with other Spanish-speaking creators could also introduce them to new followers.

Bottom Line

For brands, MANGO offers access to a massive, engaged Spanish-speaking audience. For MANGO, focusing on creating more content tailored to Instagram's algorithm, like shorter, trend-driven Reels, could significantly boost their visibility and engagement.