SumiS Tasty Kitchen

Overview

SumiS Tasty Kitchen is whipping up a storm on YouTube and Instagram, bringing delicious-looking recipes and baking tips to a massive audience of over 1.3 million followers! Specializing in Malayalam-language content from India, SumiS creates mouthwatering videos and shorts that clearly resonate with her viewers. While finding her place in the Top 96% of global creators at rank #673,033, she is steadily growing her influence within the vibrant culinary scene.

Performance At A Glance

SumiS Tasty Kitchen has a fantastic following but has experienced a plateau in growth recently. While holding steady, the channel has seen a slight dip of -0.08% over the last 90 days. Still, her fans are super engaged with her content, boasting an impressive average engagement rate of 1.28%! Globally, she's ranked in the top percentages of all creators, and within India, she's in the top 94%, holding rank #54,319. CreatorDB gives her a solid score of 76/100, indicating strong overall performance.

What They Create

SumiS Tasty Kitchen is a master of visual culinary content! She primarily creates YouTube videos and shorts, focusing on How-to & Style, and People & Blogs. Her Instagram presence includes both posts and reels. Looking at recent shorts, "Stunning Taste.”“Ordinary ingredients. Extraordinary taste ✅" is a perfect example of her style - simple ingredients, elevated results! Another recent short, "💫This is no ordinary cake ✅" showcases her ability to create visually appealing and intriguing baking content. Her content stands out because of its clear, easy-to-follow instructions, combined with high-quality visuals that make you want to jump into the kitchen and start cooking!

Why They're Great & Where They Can Grow

SumiS Tasty Kitchen excels at visually appealing food content, creating clear and easy-to-follow recipes, and engaging with a large Malayalam-speaking audience. One exciting opportunity would be to collaborate with other food creators, especially within the Malayalam community, to reach new audiences. Another avenue to explore is creating longer-form content on YouTube to build stronger connections with viewers and provide more in-depth tutorials.

Bottom Line

SumiS Tasty Kitchen is a fantastic partner for brands looking to reach a large and engaged Malayalam-speaking audience interested in food and cooking. For SumiS, focusing on consistent growth strategies like collaborations and exploring new content formats could really level up her game and reignite her channel's growth!