Overview

빵먹다살찐떡, or "Fat Rice Cake Who Eats Bread," is a verified Korean content creator who's making waves, especially on TikTok. With over 3.3 million followers, they've carved out a unique space with content that blends everyday life with a touch of bakery charm. While ranked in the top 99% of creators globally (around #307,120), it's their relatable personality and engaging style that really make them shine. They’re connecting with audiences through authentic storytelling and a dash of Korean flair.

Performance At A Glance

While 빵먹다살찐떡 boasts a huge following, their growth has plateaued a bit recently, showing a slight decrease of 0.32% over the past month. They rank impressively within Korea, sitting in the top 98% of creators there. Their fans are pretty engaged, with an average engagement rate of 4.54% – that means people are actively liking, commenting, and sharing their content! CreatorDB gives them a score of 53/100, suggesting there's still room to optimize their content strategy for even greater impact.

What They Create

빵먹다살찐떡 dives into a mix of "People & Blogs" content, often with a bakery twist. They're active on YouTube with both longer videos and Shorts, and also dabble in Instagram posts and Reels. However, TikTok is clearly their home base, where they post the most frequently.

Looking at recent hits, their "아들 천재 빵버지 - 둘째 편" (Genius Son Bread Father - Part 2) Short really took off, racking up over 1.5 million views! This type of family-oriented content seems to resonate strongly. Another popular Short, "핫걸🥵처럼 어떻게 입는지 빨리 말해줘요" (Tell me how to dress like a hot girl🥵 quickly), which gained over 600k views, shows they can also tap into current trends in a fun and relatable way. Their content stands out because it feels genuine and often incorporates humor and personal stories.

Why They're Great & Where They Can Grow

빵먹다살찐떡 excels at relatability, humor, and creating content that feels personal and authentic. Their strong engagement rate proves that their audience connects with their personality.

For potential growth, focusing on consistently engaging with their audience through comments and Q&As could boost engagement. Additionally, exploring collaborations with other relevant Korean creators could introduce their content to new audiences.

Bottom Line

For brands looking to partner with a relatable Korean creator, 빵먹다살찐떡 offers a strong connection with a large audience. For the creator themselves, doubling down on content that showcases their personality and actively engaging with their fans will be key to reigniting growth.