Morgana Secco

Overview

Meet Morgana Secco, a UK-based digital creator making waves on Instagram and YouTube! With over 4.9 million followers, Morgana shares glimpses into her life, often featuring relatable and humorous moments with her family, particularly her adorable daughter. While she's in the top 99% of creators globally, ranked around #269,890, it's her authentic connection with her audience that truly sets her apart. She's the kind of creator who makes you feel like you're hanging out with a friend, sharing laughs and navigating the ups and downs of daily life.

Performance At A Glance

Morgana's got a massive audience, but her growth has been a little slow lately, even dipping slightly in the past month. While her 7-day growth is positive, the 30 and 90-day growth show a small decline. Still, her fans are super engaged with her content, boasting an average engagement rate of 4.46%, which is pretty solid. According to CreatorDB, she scores a 55/100, indicating there's room to boost her overall influence and impact. She's in the top 99% of creators in the UK and the top 96% when compared to English-speaking creators.

What They Create

Morgana's content primarily revolves around her family life, presented in a fun and relatable way. She mixes things up with longer YouTube videos, quick YouTube Shorts, and Instagram posts and Reels. Recently, her YouTube Short, "Quando você quer sossego mas convive com um tagarela" (When you want peace but live with a chatterbox), racked up nearly a million views! Her video, "A week alone with my 3-year-old daughter," also resonated well, showing the realities (and joys) of solo parenting. What makes her content special is its genuine and lighthearted approach to everyday situations, particularly those involving kids.

Why They're Great & Where They Can Grow

Morgana excels at creating relatable and engaging content, fostering a strong connection with her audience. Her ability to find humor in everyday parenting experiences is definitely a strength. She's also great at using different content formats to reach a wider audience. One opportunity she could explore is more collaborations with other family-focused creators. She could also experiment with longer-form storytelling on YouTube to build deeper connections with her viewers.

Bottom Line

Morgana Secco is a fantastic creator for brands looking to connect with a large, engaged audience interested in family life and parenting. To further boost her own profile, she could consider diving deeper into specific niches within the parenting world or offering more interactive content like Q&As or live streams.