Dance India Dance

Overview

Dance India Dance is a major entertainment hub, captivating a massive audience of over 16.5 million followers, primarily on YouTube. Though based in Mexico and creating English-language content, their global appeal is undeniable. They bring the magic of Bollywood and more to viewers worldwide, consistently ranking among the top channels, currently holding a respectable position around #11,675 globally. They're a go-to source for trailers, teasers, and behind-the-scenes glimpses of upcoming movies and projects.

Performance At A Glance

While Dance India Dance boasts a huge following, their growth rate is currently hovering around zero, with a slight positive bump of 0.01% in the past 7 days and a larger 0.19% gain over the last 90 days. They are still a dominant force in Mexico at rank #87 and in the English-speaking content world, at rank #5,755. Their average engagement rate sits at 0.59%, suggesting room to boost interaction with their audience. Their CreatorDB score is 38/100, indicating an opportunity to optimize their content strategy for even greater impact.

What They Create

Dance India Dance primarily shares film-related content, including trailers, teasers, and official announcements. They have a strong presence on YouTube with 36 videos, complemented by 25 Instagram posts and 12 Reels. A recent teaser for "JATADHARA" starring Sudheer Babu and Sonakshi Sinha garnered over 12,000 views, with a solid 0.64% engagement rate, demonstrating potential when focusing on specific film projects. Another example is the "DHADAK 2" trailer which achieved 1.32% engagement rate! Their content often centers around Bollywood releases and related themes, interspersed with glimpses into other film industries.

Why They're Great & Where They Can Grow

Dance India Dance excels at providing early access to movie trailers and teasers, appealing to a broad audience of film enthusiasts. Their established YouTube presence and large follower base provide a solid foundation. They also do a great job of staying consistent with content. To boost growth, they could explore incorporating more interactive elements, such as polls or Q&A sessions around movie releases. Partnering with smaller, up-and-coming dance creators could also expand their reach.

Bottom Line

For brands looking to tap into a large, engaged audience interested in film and entertainment, Dance India Dance offers a valuable partnership opportunity. For the creator, focusing on content that sparks higher engagement, like behind-the-scenes content or interactive formats, could be the key to unlocking even greater growth.