Latest Sightings

Overview

Latest Sightings is your go-to source for incredible wildlife encounters straight from South Africa! With a massive following of over 14.9 million fans, primarily on TikTok, they bring the raw beauty and drama of the African bush directly to your phone. They're currently ranked in the top 100% of TikTok creators globally at #41,157, and a strong #12 in South Africa, making them a major voice for African wildlife content. They capture everything from daring escapes to heartwarming animal moments, making them a must-follow for nature lovers.

Performance At A Glance

Latest Sightings is a powerhouse in the wildlife content space! While their growth rate is currently steady at 0.14% over the last 30 days, their massive existing audience shows their staying power. They rank impressively well both globally and within South Africa, proving their content resonates widely. Their fans are super engaged with their posts, sporting an average engagement rate of 2.24%, which is fantastic! Their CreatorDB score is a solid 78/100, indicating a strong overall performance across various metrics.

What They Create

Latest Sightings specializes in short, captivating videos of wildlife in action. They primarily focus on TikTok, but also share content on YouTube and Instagram. You'll find everything from dramatic predator-prey interactions to cute animal antics. One recent video showcasing a "Baby Warthog Doing the World's Best Side Step Past Lions" racked up over 800,000 views, and another of a "Leopard Surviving a 6 Metre Fall After Fighting Rival" is over 1 million views! What makes their content so special is the raw, unfiltered glimpse into the lives of these animals, often capturing moments you'd never see anywhere else.

Why They're Great & Where They Can Grow

Latest Sightings excels at capturing authentic wildlife moments, editing them into engaging short-form videos, and consistently posting content that resonates with a broad audience. They also have a strong handle on trending topics, capitalizing on viral moments within the wildlife niche. An exciting opportunity for them would be to partner with conservation organizations to raise awareness and funds for wildlife protection. They could also explore longer-form content on YouTube to delve deeper into specific animal behaviors or conservation efforts.

Bottom Line

For brands looking to reach nature enthusiasts, Latest Sightings offers incredible access to a highly engaged audience. For Latest Sightings, experimenting with live streams or Q&A sessions with wildlife experts could further deepen their connection with their fans and establish them as true thought leaders in the space.