Overview

FOODING is a captivating Korean food and travel creator, bringing the vibrant flavors and cultures of the world to over 3.1 million followers, primarily on YouTube. Imagine vicariously traveling through bustling street food markets and experiencing unique culinary traditions – that's the magic FOODING delivers. While their global ranking places them in the top 98% of all creators at #335,832, their true strength lies in connecting with audiences through authentic and engaging content. Their videos offer a delicious glimpse into global gastronomy.

Performance At A Glance

FOODING boasts a massive audience and is consistently growing! They've seen a solid 1.84% growth in the last 30 days, showing they're steadily attracting new viewers. While their global and country rankings are good (top 98% and 99% respectively), their language ranking is lower, which means there is a lot of opportunity for growth. Their fans are super engaged with their content, resulting in a healthy 2.64% average engagement rate. CreatorDB gives them a score of 78/100, indicating strong overall performance, but also highlighting areas with room for improvement.

What They Create

FOODING is all about delicious adventures! They primarily create short-form video content (YouTube Shorts and Instagram Reels) focusing on food travel and cultural experiences. Think mouth-watering street food discoveries and immersive cultural vlogs. A recent example of their success is a short titled "Satisfying!! Amazing Korean Watermelon Cutting Skills" which racked up over 1.2 million views, showcasing their talent for capturing visually appealing and intriguing moments. Their content stands out because of its focus on unique food experiences, combined with high-quality visuals and editing, making viewers feel like they're right there alongside them.

Why They're Great & Where They Can Grow

FOODING shines at creating short, visually appealing content that captures the essence of global food culture. Their consistent posting schedule and focus on trending topics are also working in their favor. To level up, FOODING could consider experimenting with longer-form YouTube videos to provide more in-depth travel experiences. Collaborating with other food and travel creators could also expose them to new audiences.

Bottom Line

For brands seeking authentic engagement and a massive reach within the food and travel niche, FOODING is a fantastic partner. For FOODING, focusing on optimizing content for search (SEO) and experimenting with different video lengths could unlock even greater potential.