Overview

Pooja Luthra is your go-to guru for all things health, beauty, and home remedies, dishing out advice in Hindi to a massive audience of over 8 million followers on YouTube. Think of her as your knowledgeable, down-to-earth friend sharing secrets for glowing skin, delicious recipes, and practical life hacks. Her knack for simplifying complex topics and presenting them in an engaging way makes her a favorite across India and beyond, earning her a global ranking among the top 100,000 creators.

Performance At A Glance

Pooja has a huge and loyal following, but her growth has slowed down a little recently. While she boasts over 8 million followers, her growth is currently hovering around 0%, showing it's time to focus on reigniting that spark! She's crushing it in the rankings, though, sitting comfortably within the top 1% of creators in India and among Hindi-speaking YouTubers. Her fans are super engaged with her content, averaging around a 2.9% engagement rate, which is really solid. And her CreatorDB score of 86/100 proves she's a pro at creating quality content that resonates with her audience!

What They Create

Pooja's content is a delightful mix of how-to videos, vlogs, and educational snippets, primarily focused on cooking, skincare, and DIY projects. She's equally comfortable creating longer YouTube videos and snappy YouTube Shorts. Take, for example, her recent video on a "Hair Fall Remedy," which offers practical tips for thicker, longer hair. Or check out her short on "skin tightening massage" which garnered over 30k views, showcasing her expertise in simple yet effective beauty techniques. What makes her content stand out is its accessibility – she uses everyday ingredients and techniques, making it easy for anyone to follow along and improve their well-being.

Why They're Great & Where They Can Grow

Pooja excels at creating relatable content, simplifying complex health and beauty topics, and connecting with her audience in Hindi. Her strength lies in her practical advice, consistent posting schedule, and clear, easy-to-understand explanations. To boost growth, Pooja could consider collaborating with other creators in the health and wellness space. Also, incorporating more interactive elements, like Q&A sessions or live streams, could further deepen her connection with her audience.

Bottom Line

Brands looking to connect with a large, engaged Indian audience should definitely consider partnering with Pooja Luthra. For Pooja, experimenting with new content formats and actively engaging with her audience in the comments section can help reignite growth and keep her channel fresh and exciting.