AMARINTV : อมรินทร์ทีวี

Overview

AMARINTV : อมรินทร์ทีวี is a major player in the Thai media landscape, bringing news, politics, and entertainment directly to millions! With a massive following of over 32 million across platforms like YouTube, Instagram, and TikTok, they've built a powerful connection with their audience. Primarily on YouTube, AMARINTV covers a broad range of topics, including hard-hitting news, lifestyle content, and even glimpses into travel and nature. While their global ranking sits at #82,347, they're a significant voice within Thailand and the Thai-speaking community.

Performance At A Glance

AMARINTV's audience is huge and still growing! They're adding followers at a rate of nearly 1% per month, which is impressive at their scale. Their global, country, and language rankings all place them in the top 100% of creators, highlighting their broad reach. Their fans are pretty engaged, too, with an average engagement rate of 0.86%. While their CreatorDB score is 47/100, indicating some room for improvement, their consistent stream of content keeps viewers coming back for more.

What They Create

AMARINTV is a content powerhouse, churning out news segments, entertainment clips, and more. They primarily focus on YouTube, using both traditional videos and Shorts to deliver content. They also utilize Instagram for visual storytelling. One recent video, "ร่าง 'เปรมประภาภร' ถึงบ้านเกิด ญาติเชื่อตายยังมีห่วง | ทุบโต๊ะข่าว | 17/01/69" (roughly translated to "Prempraphaporn's body arrives home, relatives believe she still has worries") showcases their news coverage, while their "สุดเกล้า Podcast" episodes offer a more personal and engaging format. Their content stands out because it combines serious news with lighter fare, catering to a wide range of interests within the Thai-speaking community.

Why They're Great & Where They Can Grow

AMARINTV excels at delivering timely news, covering a wide range of topics, and engaging with a large audience. Their use of multiple formats, including both videos and Shorts, allows them to cater to different viewing preferences. An exciting opportunity for them would be to further optimize their content for search, using more relevant keywords in their titles and descriptions. They could also experiment with more interactive content formats, like Q&As or live streams, to boost engagement even further.

Bottom Line

For brands looking to reach a massive Thai-speaking audience, AMARINTV is a fantastic partner. For AMARINTV, focusing on SEO and exploring more interactive content could unlock even greater potential.