Os Pingos nos Is

Overview

Os Pingos nos Is is a Brazilian digital creator making waves with insightful news and political commentary. Primarily on YouTube, with a presence on Instagram, they dive deep into topics like the economy, culture, society, and current events. Their channel offers a fresh perspective on the political landscape in Brazil. With a strong following of over 9.2 million, Os Pingos nos Is has established a significant voice in the Brazilian online sphere, ranking within the top percentage of creators globally.

Performance At A Glance

Os Pingos nos Is boasts a massive audience, and they're growing steadily! They've seen a 1.01% jump in followers in the last 30 days alone. Globally, they're ranked in the top percentage of all creators, and their country and language rankings are similarly impressive. Their fans are super engaged with their content, showing an average engagement rate of 4.85%. CreatorDB gives them a score of 59/100, which shows there's definitely room to grow, but also highlights their current impact!

What They Create

Os Pingos nos Is mainly produces YouTube videos, delving into the heart of Brazilian news and politics. They also experiment with YouTube Shorts. Recent videos cover a range of timely topics, such as the discussions within the right-wing political spectrum, the Prosecutor General's concerns about TVs in prisons, and different perspectives on crime prevention. For example, a recent video titled "Deputado aciona MPF para investigar gasto com TVs em presídios" (Deputy activates MPF to investigate spending on TVs in prisons) sparked a lot of conversation, achieving a solid 6.45% engagement rate. What makes their content stand out is their ability to connect current events to broader societal and political themes, offering analysis and context.

Why They're Great & Where They Can Grow

Os Pingos nos Is excels at providing timely political analysis, fostering engaging conversations, and building a loyal audience. They are great at consistently producing content focused on trending news. Opportunities for growth could include experimenting more with different video formats, like panel discussions or interviews, to broaden their reach. Also, increasing their short-form content, especially with trending sound or visual elements, could boost visibility and engagement.

Bottom Line

For brands looking to partner with a strong voice in Brazilian news and politics, Os Pingos nos Is offers a direct line to a massive and engaged audience. For Os Pingos nos Is, focusing on diversifying content formats and optimizing for short-form video trends could significantly amplify their impact.