KISS OF LIFE

Overview

KISS OF LIFE is a vibrant and exciting music and entertainment creator, primarily showcasing their talent on YouTube. With over 2 million followers, they've built a dedicated fanbase around their music and behind-the-scenes content. Though their global ranking sits around the top 87% (#1,972,704), their strong engagement shows they have a loyal and active audience who are deeply invested in their journey. They're a rising force in the K-Pop scene, offering a unique glimpse into their world.

Performance At A Glance

KISS OF LIFE has a substantial following of over 2 million fans and are currently growing at a rate of 0.47% monthly. While their 7-day growth is flat, their 30 and 90-day growth indicates steady progress. They rank in the top 83% in their country (#1,049,985), but have a strong presence within the Korean language community ranking at #366. Their fans are super engaged with their content, resulting in an impressive average engagement rate of 8.56%. Their CreatorDB score is 71/100, suggesting they are performing well and have a solid foundation for continued success.

What They Create

KISS OF LIFE's content primarily revolves around their music career, with a mix of official music videos, behind-the-scenes glimpses into their tours, and engaging shorts. They primarily use YouTube, featuring both standard videos and Shorts, and have recently started experimenting with Instagram posts and Reels. One recent standout is their "Teaser | GUESS THE NEXT ERA" video, which generated over 77,000 views and nearly 6,000 likes, demonstrating their ability to build anticipation and excitement. Their [KI-OFF] behind-the-scenes series are fan favorites, offering an intimate look into their Japan Debut Tour. The blend of polished music content and personal behind-the-scenes moments is a winning combination.

Why They're Great & Where They Can Grow

KISS OF LIFE excels at creating engaging behind-the-scenes content that connects with their audience on a personal level. Their strong engagement rates indicate a loyal fanbase. Their music teasers are very effective at generating hype. An exciting opportunity would be to explore more interactive content, such as Q&As or live streams, to further strengthen their connection with fans. They could also explore collaborations with other creators to reach new audiences.

Bottom Line

For brands looking to partner with a rising K-Pop group with a highly engaged fanbase, KISS OF LIFE is a fantastic option. For KISS OF LIFE, focusing on diversifying content formats and increasing collaboration could be a great way to continue their upward trajectory.