Overview

Natti Natasha is a powerhouse in the Latin music scene, captivating nearly 50 million followers across Instagram, YouTube, and TikTok. As a verified artist based in the USA who sings in Spanish, she bridges cultures and connects with a massive global audience. While her overall ranking is respectable at #131,756 globally, her true strength lies in her dedicated fanbase and consistent stream of music-related content. Natti isn't just a singer; she's a brand, a personality, and a force to be reckoned with!

Performance At A Glance

Natti Natasha has a huge following, but her growth has slowed a bit recently, showing a slight decrease of -0.12% over the last 30 and 90 days. While her global ranking is in the top 100%, there's definitely room to climb higher! Her fans are super engaged with her content, though, with an average engagement rate of 3.18% – that's a solid number! Her CreatorDB score of 72/100 indicates strong overall performance, suggesting she's doing many things right but also has areas where she could shine even brighter.

What They Create

Natti Natasha's content is a vibrant mix of music videos, behind-the-scenes glimpses, and personal moments. She's active across YouTube (both videos and Shorts), Instagram (posts and Reels), and TikTok, ensuring she reaches fans wherever they are. One recent YouTube video, "Natti Natasha - 1 De Noviembre [Visualizer]," snagged nearly 400,000 views, showcasing her music's enduring appeal. Another standout is a YouTube Short capturing the excitement of hitting #1 on the radio, proving she knows how to celebrate her wins with her audience! Her content is a blend of music, lifestyle, and glimpses into her personal life, making her relatable and engaging.

Why They're Great & Where They Can Grow

Natti Natasha shines at creating high-quality music videos, connecting with her audience through personal content, and leveraging multiple platforms. She's also excellent at celebrating her successes and sharing them with her fans. Exciting opportunities could include more collaborations with other artists to reach new audiences, or perhaps even launching a behind-the-scenes series showcasing the creation of her music.

Bottom Line

For brands seeking a powerful and authentic Latin music ambassador, Natti Natasha is a fantastic choice. For Natti herself, focusing on strategic collaborations and exploring more interactive content formats could be key to reigniting growth and solidifying her position as a top-tier influencer.