Alyssa Dezek

Overview

Alyssa Dezek is a rising star, captivating audiences with her musical talent and bubbly personality. Primarily known for her engaging YouTube channel, where she shares covers, original songs, and glimpses into her life, Alyssa has amassed a dedicated following of over 7.1 million fans. Her content, resonating particularly well within Indonesia and Malaysia, has propelled her to a respectable #102 rank in Malaysia. Alyssa's charm and relatable content make her a standout creator in the music and entertainment space.

Performance At A Glance

While Alyssa boasts a huge audience, her growth has seen a slight dip recently, decreasing by 0.15% over the last 30 days. Still, with millions of followers, she maintains a significant presence, ranking among the top creators globally and specifically in her language (Indonesian) and country (Malaysia). Her fans are pretty engaged, with an average engagement rate of 1.22% – meaning they're liking, commenting, and sharing her content. Alyssa's CreatorDB score of 75/100 reflects her solid overall performance, suggesting she's doing a lot right but has room to optimize further.

What They Create

Alyssa is all about music! She creates a mix of cover songs and original music videos, often incorporating elements of comedy and her personal life. Her YouTube channel is her main stage, featuring both longer-form videos and Shorts. She also uses Instagram to share posts and Reels, giving fans a peek behind the scenes. A recent standout is her cover of "You'll Be In My Heart _ Niki , Phil Collins," which resonated strongly with her audience, achieving a high engagement rate of 3.51%. Another notable video documented her graduation day, showing a personal and relatable side to her life. Alyssa's strength lies in connecting with her audience through heartfelt music and relatable life moments.

Why They're Great & Where They Can Grow

Alyssa excels at creating engaging music content, building a strong connection with her fans, and showcasing her personality through vlogs and life updates. To further boost her growth, she could explore collaborating with other popular Indonesian and Malaysian creators. She could also experiment with more interactive content formats, like live streams or Q&A sessions, to deepen her relationship with her audience.

Bottom Line

Alyssa Dezek is a fantastic creator with a loyal fanbase, making her an attractive partner for brands looking to reach a young, engaged audience in Southeast Asia. For Alyssa, focusing on collaborations and interactive content could be the key to reigniting her growth and solidifying her position as a top creator.