HollywoodRecordsVEVO

Overview

HollywoodRecordsVEVO is the official YouTube channel for Hollywood Records, bringing you the latest and greatest in music, scores, and soundtracks. With over 2.1 million followers, they're a go-to source for official music videos, behind-the-scenes content, and audio releases connected to popular movies and TV shows. While their global ranking sits around #642,053, placing them in the top 97% of creators, their real power lies in their connection to established brands like Disney and Percy Jackson, instantly drawing in a massive and dedicated audience.

Performance At A Glance

HollywoodRecordsVEVO boasts a solid and steadily growing fanbase. They're experiencing consistent growth, with a 0.63% increase in followers over the last 30 days. Their engaged audience is a real strength, with an average engagement rate of 5.42% - that means fans are actively liking, commenting, and sharing their content! CreatorDB gives them a score of 84/100, signaling strong overall performance and a well-maintained online presence. That's a great indicator of their potential!

What They Create

HollywoodRecordsVEVO primarily dominates on YouTube, showcasing official music videos, shorts, and, increasingly, audio-only releases. They also dabble on Instagram and TikTok, but YouTube is their main stage. They're currently highlighting audio from the "Percy Jackson and the Olympians" series, like "The Battle for Half-Blood Hill," which has garnered over 700 views. This audio-only strategy allows them to capitalize on the show's popularity, providing fans with easily accessible soundtracks. It’s a smart way to leverage existing fanbases.

Why They're Great & Where They Can Grow

HollywoodRecordsVEVO excels at leveraging the power of established franchises like Disney and "Percy Jackson." Their official status provides instant credibility and access to highly sought-after content. Their diverse content strategy, including music videos, shorts, and audio releases, keeps things fresh.

An exciting opportunity for growth lies in deeper engagement with fans. They could host Q&As with composers or actors, offering exclusive behind-the-scenes insights. Also, more crossover content with Disney-affiliated creators might boost visibility.

Bottom Line

For brands looking to partner with a well-established music and entertainment channel, HollywoodRecordsVEVO offers a direct line to a large and engaged audience. For Hollywood Records themselves, focusing on community building and exploring more interactive content formats could further amplify their reach and impact.